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Små och medelstora företags marknadsföring, digitalisering och hållbarhet: Resurser och betydelse
Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.
Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.
2026 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2026. , p. 59
Keywords [en]
Firm survival, competitive advantage, resource allocation, small and medium sized companies, marketing, digitalization and sustainability.
Keywords [sv]
Överlevnadsförmåga, konkurrensfördel, resursallokering, små och medelstora företag, marknadsföring, digitalisering och hållbarhet.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:miun:diva-58089OAI: oai:DiVA.org:miun-58089DiVA, id: diva2:2084134
Subject / course
Business Administration FE1
Educational program
BSc Programme in Business and Economics SEKOG 180 higher education credits
Supervisors
Examiners
Available from: 2026-07-03 Created: 2026-07-03 Last updated: 2026-07-03Bibliographically approved

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fulltext(15821 kB)6 downloads
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e56e9cc8e61ba37d9424290405db7584ad6516e848118beb34012f6525c9dcba8a51f1212f958aed63be8969f25e5526d606c04eb476ea5252f42da9d60d9e6d
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CiteExportLink to record
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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
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  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
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  • Other locale
More languages
Output format
  • html
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  • rtf
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