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  • 101.
    Bergqvist, Marielle
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Keita Nyimansata, Viola
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Hur hanterar tillverkande företag övergången tillkomponentavskrivningar på industrifastigheter?2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 102. Bergsten, Peter
    et al.
    Nicolin, Stéphanie
    Frisk, Anders
    Rydgren, Bernt
    Poveda Björklund, Inger
    Stage, Jesper
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Miljöförbättrande åtgärder i Mörrumsån och Ångermanälven, med fokus på havsvandrande arter2014Report (Other academic)
  • 103.
    Bergström, Emma
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Holm, Oliver
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Kommunala bolag: Klarläggning av förutsättningar samt begränsningar avseende ekonomisk vinst för kommunal verksamhet2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 104.
    Bergström, Karin
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    EU-medborgares rätt till bistånd: Kommuner och statliga myndigheters skyldighet gällande EU-medborgares rättigheter2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 105.
    Bernhard, Irene
    et al.
    Högskolan Väst.
    Olsson, Anna Karin
    Högskolan Väst.
    von Friedrichs, Yvonne
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Women Entrepreneurs’ Participation in Local Tourism Networks in Sweden: a Pilot Study2016In: Uddevalla Symposium 2016. Geography, Open Innovation, Diversity and Entrepreneurship / [ed] Bernhard, Irene, Trollhättan: University West , 2016, p. 257-267Chapter in book (Refereed)
  • 106.
    Bernhardsson, Sara
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Intern kommunikation inom turistnäringen: en kvalitativ studie om ledarskap och intern kommunikation i hotellbranschen.2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 107.
    BERTINS, ANDRIS
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    KRONGORNS, ERLANDS
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Latvia in European Monetary Union gains and losses2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 108.
    Besic, Elvis
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Beso, Leila
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Bedömningar av låneansökningarfrån mindre aktiebolag som valt bortrevision: En kvantitativ studie ur kreditgivarnas perspektiv2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 109.
    Björch, Tobias
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Köhler, Philip
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    En studie av marknadseffektiviteten på Stockholmsbörsens OMXS302016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This thesis is conducted through an event study on Nasdaq OMX Stockholm based on the annual report announcements for the stocks listed on the OMXS30-index for the years between 2011 and 2015. In this study, we present the theoretical framework that gives an overview of the possible research areas. We provide empirical evidence of the repercussion of the earnings announcements on stock returns. This is a quantitative study with the deductive approach and positivistic standpoint.The event study methodology is a standard approach first used by Fama (1969). It has been used by a numerous researchers when they wanted to study the effect of new information and how the new information reflects in the stock price. When using the event study methodology, the event window needs to be defined. It can consist of days before and after the actual event takes place. In this thesis we have chosen to use an event window of 7 days, where of 3 days before and 3 days after the event.Our findings in this report is that the stock behavior often shows positive or negative abnormal earning when the announcement is made. However we cannot show any statistical significant relationship to prove that abnormal earnings always takes place when an announcement of the annual report is made. Our event windows plots for each year shows that abnormal earnings often takes place though.As a conclusion, we conclude that the stock market for OMXS30 are considered to be efficient. We can’t show that abnormal returns can be made when the report is published, hence we can’t show that the market is inefficient. We also give suggestions for further research in this field.

  • 110.
    Björklund, David
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Rydén, Lars
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Komponentavskrivning: Hur påverkas fastighetsbolagens resultat och ställning över tid?2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna uppsats har till syfte att genom en simulering jämföra komponentmetoden med linjär avskrivning och dess påverkan på fastighetsbolagens resultat och ställning över tid. Syftet är även att bidra med djupare förståelse för komponentmetoden, i fråga om att återge en rättvisande bild av verksamheten, för de fastighetsbolag som berörs av komponentmetoden. Studien utgick från en deduktiv ansats där den teoretiska referensramen utgjorde grunden i studien. Utifrån den teoretiska referensramen utfördes en simulering med två identiska fastighetsbolag för att illustrera hur komponentmetoden påverkar företagens resultat och ställning, med hänsyn tagen till inflation. Komponentavskrivning speglar resursförbrukningen på ett mer trovärdigt sätt än rådande praxis. Detta innebär att resultatet fördelas jämnare över åren, samt bidrar till att bättre återspegla fastighetsbolagens ställning eftersom både inflation och underhåll tillräknas i fastighetens redovisade värde. Komponentmetoden bidrar i högre grad till vad som uppfattas som en rättvisande bild i fastighetsbolagens finansiella rapportering.

  • 111.
    Björn, Jenny-Ann
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Relationsskapande marknadsföringsverktyg inom e-handeln.2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 112.
    Björnberg, Andreas
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Lindström, Fredrik
    Intellectual capital and innovation in startups2018Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study was to outline how startups shape their intellectual capital to create incremental innovation. This has manifested itself as a black-box for practitioners and it has previously been unknown if startups and established firms differentiate themselves during such a process. A comparison was also made between startups in liberal market economies and the European coordinated market economies. A pilot study was conducted initially using an in-depth interview followed by a literature review, an examination of the intellectual capital construct as used in modern research and an online survey, which was sent to 2000 startups. We contributed through our findings with implications that startups construct their intellectual capital differently than established firms to generate innovation. The startups show a significant relationship between the human capital and incremental innovation as opposed to established firms that often put an emphasis on all the three dimensions of intellectual capital. We also found that there is no significant difference between liberal market economies and European coordinated market economies output of incremental innovation. However, they do differ in terms of the importance of relational capital in the creation of incremental innovation. The relational capital is more important in liberal market economies but does not affect the output of incremental innovation. We expect it has subsequent effects on the outcome of the incremental innovation since higher levels of relational capital could be manifested as a competitive advantage.

  • 113.
    Blankenburg Holm, Desiree
    et al.
    Uppsala universitet.
    Johanson, Martin
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Kao Tsung, Pao
    Uppsala universitet.
    Internationalisation into emerging markets as a strategy process2013Conference paper (Refereed)
  • 114.
    Blankenburg Holm, Desirée
    et al.
    Department of Business Studies, Uppsala University, Sweden.
    Johanson, Martin
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law. Department of Business Studies, Uppsala University, Sweden.
    Kao, Pao T
    Department of Business Studies, Uppsala University, Sweden.
    From outsider to insider: Opportunity development in foreign market networks2015In: Journal of International Entrepreneurship, ISSN 1570-7385, E-ISSN 1573-7349, Vol. 13, no 3, p. 337-359Article in journal (Refereed)
    Abstract [en]

    By applying the network position concept, we untangle the firm's recognition and exploitation of opportunities during the internationalisation process. We view the transition of network position from outsidership to insidership, in terms of the strength and number of relationships in the foreign market network. Departing from the revised Uppsala model, we argue that opportunity development in the business network consists of recognition and exploitation. Path dependence impacts how a firm exploits opportunity in the network as well as the next opportunity to be recognised, as they are contingent on the network position. Four opportunities are identified from a historical case study of Elekta, a Swedish medical device manufacturer that entered China between 1980 and 2010. We analyse the initial network position of the firm, its opportunity recognition and exploitation, and the network position of the firm in return. Based on the cases we demonstrate that outsidership tends to lead to discovery, while insidership results in creation. The insidership enables direct and indirect relationships, which are involved in the exploitation of the opportunity.

  • 115.
    Blindert, Kerstin
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Customer Perception towards Cause-related Marketing Campaigns in the German Fashion Industry2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    This bachelor thesis deals with a fairly new marketing tool, which is referred to as Cause-related Marketing (CrM). The aim of this thesis is to investigate whether CrM in the fashion industry has equally potential to change consumers’ attitudes and purchasing behavior in a favorable way, which in turn, would make it a profitable marketing strategy.The conceptual background of CrM is exposed, including motives, design variables, threats and previous study results. Furthermore, the fashion consumer is characterized, with an emphasis on underlying motives and needs, attitudes and personal traits.In order to gain empirical data, a quantitative research method was used in the form of an online survey. People were asked to show their attitudes towards CrM mainly in the form of a four-stage Likert scale. After the data collection, the questionnaires were evaluated via the statistic program SPSS and the results were analyzed.Findings are that the overall awareness of CrM programs is still retained. Additionally, consumers are quite skeptical about CrM programs, which asks for a better education on the part of the implementing company and more transparency about outcomes and results of CrM campaigns. Nevertheless, CrM has high potential to attract new consumers and also influences attitudes in a positive way. A better opinion about the company and an increase in its trustworthiness are the results of this attitude change.However, concerning increased customer loyalty, CrM in the fashion industry is of subordinated importance.The most influencing design variables are credibility and transparency of the CrM campaign, whereas duration and geographical scope seem to be of subordinated importance for a positive evaluation. Medium influencing factors are the donation amount and mechanism and also the company-cause fit.

  • 116.
    Blomster, Jasmin
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Dynamic capabilities in improving customer experience in e-commerce2017Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
  • 117.
    Bodin, Kristoffer
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Lund, Niklas
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Svenska kommuners internkontroll och praktiska användning av COSO-modellen2014Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Internal control can be described as the management processes, regulations and structures that ensure executed actions legality, regularity, efficiency, effectiveness and economy. Internal control in municipalities is particularly important as municipalities work on citizens' behalf and is responsible for important social functions. Cases of fraud and bribery have highlighted the necessity of a well-functioning internal control. COSO-model is an internationally recognized model for internal control and a model which is largely applied in Sweden and the public sector. COSO-model consists of five components; control environment, risk assessment, control activities, information and communication and monitoring. When the model is fully implemented and applied, it contributes to a more effective internal control. The model, however, has been criticized for being difficult to use because of its magnitude and complexity. This qualitative study explores how the COSO model is used practically in Swedish municipalities in comparison with the model's theoretical description. The collection of dataconsisted of semi-structured interviews, an online survey and document collection. The study shows that the two selected municipalities to certain parts have applied the model and that the gap between the theory and the practical use varies depending on the component. The gap is smaller for e.g. risk assessment than for the control environment. This is probably not a result of a conscious choice but because risk assessment is a structured part of the internal controls that are easy to use in practice, while control environment is less structured and subjective. Municipalities need a model description that is adjusted to the municipal organizational structureand to give guidance to a more practical use of the whole COSO model. If the entire model isused, it can lead to a more efficient internal control.

  • 118.
    Bodin, Simon
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Godin, Ida
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    You are only as good as the company you keep: Relationship value and relationship commitment2015Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
  • 119.
    Bodin, Simon
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Karlsson, William
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Network Structure and Economic Performance2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose - The purpose of this study is to examine and map out the network innovative companies and to calculate values of the network structure in order to compare them to different performance measures. Furthermore, we aim to investigate the trade-off efficiency of innovations in a particular network structure, more specifically to investigate if the same elements generating more innovations have a relationship with economic performance that originates from innovations.

     

    Methodology - This study give emphasis to map and illustrate the Swedish companies on NASDAQ OMX First North network through direct and indirect connection and to compare the centrality, density and size of the companies ego network in our population with the performance measures which are logically connected with the launch of an innovation; average EBITDA (earnings before interest, taxes, depreciation and amortization) and average annual turnover.

    Findings - First we noticed that there was a significant connection between a negative average EBITDA and positive average annual turnover for our population, as we foretold would occur during the launch of an innovation. Secondly, the paper suggests that there is a weak or near non-existent connection between the elements that generates more innovations and the result of innovations, e.g. the economic performance of innovative firms. This might indicate that the focus of recent studies in the subject might have been mistaken focusing on the quantity of innovation, when the basic assumption of an innovation is that it is qualitative and thereby generates money for the company. This study suggests that more innovations do not necessarily lead to better economic performance for the companies within our population.

  • 120.
    Bogren, Maria
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Social capital for business development – developing relationships and trust in development programs for women entrepreneurs.2015In: Social Capital and Development Trends in Rural Areas. Vol. 10: The Role of Social Entrepreneurship and Social Capital in Rural Renewal / [ed] von Friedrichs, Y., Westlund, H., & Kobayashi, K., Jönköping: Jönköping International Business School , 2015Chapter in book (Refereed)
  • 121.
    Bogren, Maria
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Social capital for business development: Deve­lo­­ping relations and trust in development programs for women entrepreneurs2014Conference paper (Other academic)
  • 122.
    Bogren, Maria
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Social capital for the development of women´s enterprises2018Conference paper (Refereed)
  • 123.
    Bogren, Maria
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Social capital with relationships and trust – for the development of women´s businesses2018Conference paper (Refereed)
  • 124.
    Bogren, Maria
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Socialt kapital - relationer och tillit - för utveckling av kvinnors företagande2015Doctoral thesis, comprehensive summary (Other academic)
    Abstract [en]

    Women’s enterprises are seen as a resource in the development of both regions and countries. Despite this, however, research has shown that women’s businesses do not grow at the same extent as men's businesses. It is therefore of interest to identify the problems and obstacles women entrepreneurs face that negatively affect their companies’ growth, and how supportive efforts should best be structured. Studies have shown that a lack of access to financial capital has been a major obstacle in the development of women's businesses and also that entre­preneurship has been dominantly male-coded, where men as entrepreneurs are seen as the norm in society. In addition, studies have shown that women business owners have limited networks and do not use network contacts as efficiently as men, plus that they lack role models. Developing social capital, leading to in­creased opportunities to gain access to resources, can lead to development in women's businesses. Previous studies on social capital as a contribution to enter­prise development often focus either on relationships or trust and further studies on the development processes from which social capital evolves are therefore nee­ded. The aim of this thesis is to increase the knowledge of how the development of social capital can be understood by illustrating and analyzing the characteristics of relationships and trust, and to give examples of how this can be stimulated in deve­lopment programs for women entrepreneurs.

    This thesis consists of three studies – a case study was conducted over two years in a development program with women entrepreneurs from Norway and Sweden, a survey was conducted of women business owners in Norway and Sweden, and another survey was conducted of project managers of development projects aimed to stimulate women's entrepreneurship in Sweden.

    The results from the four papers of this thesis show that personal networks, family, relatives and friends are perceived as supportive relationships for women entrepreneurs. Those who have a heterogeneous network exhibit a greater willing­ness to enter into new relationships than those who do not, and trust affects willing­ness to develop relationships in development programs. Homogeneity of the group of participating women in programs proves to be important initially, while heterogeneity becomes more important over time. When business identity develops, an increased professionalization of the women´s network is shown. Social activity with time spent and engagement in a development program contri­bute to the development of both relationships and trust, and the time aspect is important when it comes to trust in the program's organizers.

    Based on these results, several aspects of relationships and trust that can be sti­mu­lated in development programs have been identified. A demonstrated willing­ness to evolve can reflect how motivated and interested participants are in partici­pa­ting in a development program. When working with the composition of the group of participants, homogeneity and heterogeneity should be taken into account. Social activity by time spent and commitment shown, is something that strengthens the development of relationships and trust. A confidentiality agree­ment, which was an important symbolic document, contributes to increased trust between all involved in the program. Program organizers´ social credentials, skills and organizational affiliation are aspects that can be recognized for institutional trust as well as their social activity in the program. Stimulating the development of both relationships and trust is an important reason for revising a program´s structure and content.

    The conclusions from this thesis are that women entrepreneurs with a heterogeneous network demonstrate willingness to enter into new relationships, that both relational and trust-building processes are important for the develop­ment of social capital, and that context needs to be taken into account when designing development programs.

  • 125.
    Bogren, Maria
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Socialt kapital för utveckling av företag och regioner2016Conference paper (Refereed)
  • 126.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Cawthorn, Annika
    Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.
    Sörensson, Anna
    Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.
    Sustainability among Large Sized Companies in Europe: Are there National Differences in their Sustainability Information?2018In: Diversity, Innovation, Entrepreneurship - Regional, Urban, National and International Perspectives / [ed] Irene Bernhard, University West, School of Business, Economics and IT , 2018Chapter in book (Refereed)
  • 127.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Dalborg, Cecilia
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Entrepreneurship - the creation of temporary organizations?2015Conference paper (Refereed)
  • 128.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Hernik, Joanna
    West Pomeranian University of Technology, Szczecin, Poland.
    Martínez Jiménez, Rocío
    University of Jaén, Jaén, Spain.
    Sörensson, Anna
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Entrepreneurial support systems and potential entrepreneurs´ knowledge of them2017Conference paper (Refereed)
    Abstract [en]

    All over the world, governments are supporting entrepreneurial activity in order to develop their countries through successful businesses. There are different support systems supporting active and potential entrepreneurs in the European countries, but do all potential entrepreneurs know where to turn for information and help about starting and running a business? The aim of this study is to explore support systems in Poland, Spain and Sweden and, in addition to this, to investigate what knowledge students have of different support systems that would be of use if they want to start their own business.

     

    Previous research shows that students who have participated in entrepreneurship education programs are more likely to become entrepreneurs (Charney & Libecap, 2000; Galloway & Brown, 2002; Davidsson & Honig, 2003; Athayde, 2009). Several studies show how having parents, friends, or neighbors who run a business can inspire a person to start their own business (e g Davidsson & Honig, 2003; Krueger, 1993; Scherer et al., 1989).

     

    This explorative study was conducted in three European countries: Poland, Spain, and Sweden. Firstly, a review of existing support systems was performed in each country. Secondly, a questionnaire was distributed in May 2017 to university students in different study programs and at different levels of education. In total, 124 questionnaires were handed out and answered by 64 Spanish students, 34 Swedish students, and 26 Polish students. The questionnaire included background questions such as age and sex, but also asked if the students wanted to start a business or not. We asked if they currently run a business or have run a business in the past, and if their parents, other relatives, or friends run their own businesses. We also asked where they would go to get information and help, and what sources they would use to find information on starting a business. Finally, we asked them what kind of help they thought they would need.

     

    The results show that there are valuable support systems for entrepreneurs and potential entrepreneurs in all three countries. We found more similarities than differences among the support options offered. However, the answers from the potential entrepreneurs show that there is a lack of knowledge about existing support systems. It seems that potential entrepreneurs would rather use their private network, such as family, friends and active entrepreneurs, before turning to consultants in various support system organizations.

     

    This study highlights the connection between available support systems and potential entrepreneurs, and is a valuable implication for governments and supporting organizations, focusing on how to reach out with their offered support. 

     

  • 129.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Mørkved, Britt Paula
    Högskolan i Nord Tröndelag.
    Den kvinnelige entreprenøren - utvikling av foretakeridentitet2013In: Kvinnors företag och företagande kvinnor: Tillväxtentreprenörer i Skandinavien / [ed] Yvonne von Friedrichs & Øystein Rennemo, Trondheim: Akademika forlag, 2013, p. 109-136Chapter in book (Refereed)
  • 130.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Rennemo, Øystein
    Högskolan i Nord Tröndelag.
    Widding, Øystein
    NTNU.
    Nettverkets betydning for utvikling og vekst i kvinners entreprenørskap2013In: Kvinnors företag och företagande kvinnor: Tillväxtentreprenörer i Skandinavien / [ed] Yvonne von Friedrichs & Øystein Rennemo, Trondheim: Akademika forlag, 2013, 1, p. 155-179Chapter in book (Refereed)
  • 131.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Sörensson, Anna
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Creating tourism experiences from food products2018In: Destination Dynamics 2018: Abstract book, 2018Conference paper (Refereed)
    Abstract [en]

    Gastronomy is nowadays seen as an important part of tourism. Different kind of food producers are creating places where tourists want to travel to experience the food (e g product) at a certain place (often the production site). Food producers are therefore becoming important tourism producers and they try to find new ways to attract tourists and/or the tourists demand to experience the place where the products are produced. Due to that, the food producers themselves can become a travel reason. The aim with this paper is to discuss how food producers creates tourism experiences. This is further examined by the following research questions: How do food producers create tourism experiences based on high quality products? What are the key values in creating tourism food experiences? The study was conducted as a qualitative multiple case study with eight cases selected by recommendation from local researchers: four cases from northern Europe (two cheese producers in Jämtland, Sweden, and two distilleries in Tröndelag, Norway) and four cases from southern Europe (two olive oil producers and two wine producers from Andalusia, Spain). Data was collected by observations, semi-structured interviews and documentary studies. The results show that food producers creates different products as well as different types of experiences. This can be explained by a theoretical model in three steps namely products (1), tourism visits (2) and tourism experiences (3). When the first step, the basic needs, is fulfilled, the producer can climb higher to the next step. Thereafter, they continue to climb up in the model by providing different types of visits and tourism experiences. The model is also highly dependent on three surrounding influences; from the place, product quality and value in use. When it comes to quality, this is valued in all three steps of the model. This theoretical model can be useful for food producers that would like to expand their products into tourism.

  • 132.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Sörensson, Anna
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Diversified nature based businesses: how and why do entrepreneurs create tourism businesses?2018In: NCSB, Luleå, Sweden, May 23-25, 2018, 2018Conference paper (Refereed)
  • 133.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    von Friedrichs, Yvonne
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Arranging for social capital within development projects for women entrepreneurs2014Conference paper (Refereed)
  • 134.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    von Friedrichs, Yvonne
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Social capital in women´s entrepreneurship: designing projects for business growth2013Conference paper (Refereed)
  • 135.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    von Friedrichs, Yvonne
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Trust building processes in women’s entrepreneurship2016In: Journal of Enterprising Communities: People and Places in the Global Economy, ISSN 1750-6204, E-ISSN 1750-6212, Vol. 10, no 1, p. 70-100Article in journal (Refereed)
    Abstract [en]

    Purpose – Social capital is perceived as an important driver for entrepreneurship. To support development of social capital in women's entrepreneurship, the Swedish government supports development projects with the aim of stimulating business growth. Recent studies show that trust is an essential ingredient when designing such projects. The purpose of this paper is to further develop a theoretical model of trust-building processes by developing and trying out questions regarding trust elements and to study how projects have addressed these various trust-building elements. Design/methodology/approach – An exploratory approach was used, and a survey was conducted. A questionnaire about trust was sent to the project leaders of all 165 development projects in a Swedish government-funded programme with a response rate of 73 per cent. The data were analysed in SPSS. Findings – The results show that contextual and relational aspects should be taken into account in the trust model, and that some of the questions regarding trust elements need to be elaborated more. Originality/value – This paper further develops the construction of a proposed theoretical model of trust-building processes.

  • 136.
    Bogren, Maria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    von Friedrichs, Yvonne
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Rennemo, Øystein
    Högskolan i Nord Tröndelag, Norway.
    Widding, Lars Øystein
    Norges teknisk-naturvitenskapelige universitet, Norway.
    Networking women entrepreneurs: fruitful for business growth2013In: International Journal of Gender and Entrepreneurship, ISSN 1756-6266, E-ISSN 1756-6274, Vol. 5, no 1, p. 60-77Article in journal (Refereed)
    Abstract [en]

    Purpose – The purpose of this paper is to explore the kinds of contacts and networks women find supportive in their role as business leaders, and which also support their willingness to grow their business. The approach is to investigate the context of women entrepreneurs and the kinds of supporting social networks of which they are part. This is seen in relation to their willingness to grow.

    Design/methodology/approach – Questionnaires were sent to women entrepreneurs in mid-Sweden and mid-Norway, relating to supportive assets and willingness for growth.

    Findings – The results show: that personal networks are seen as a more supportive asset than business networks; that personal contacts with other entrepreneurs are regarded as valuable; and that women entrepreneurs who are positive towards new networks already have a more heterogenic network than those who do not express this willingness.

    Practical implications – Without a relational attitude and a willingness to put oneself into a relational interplay, women entrepreneurs will have a hard time succeeding in growing their businesses.

    Originality/value – This study is unique in three ways: first, it combines different theoretical perspectives, above all a variety of network perspectives seen in an entrepreneurial context. Second, from a huge set of data containing women entrepreneurs, the paper presents valid findings about social network configurations among this group. Third, it introduces the term “willingness”, and discusses the effects related to this and to network expansion and business growth. These dimensions help us to increase the understanding of networking and growth in women-owned enterprises.

  • 137.
    Bohlin, Johanna
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Wikström, Petra
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Förkortad arbetstid: En studie om förkortad arbetstid ökar lönsamhet, effektivitet och motivationsamt om det bidrar till en bättre arbetsplats2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 138.
    Bois, Lisa
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Företagares agerande för hembygdens utveckling2017Licentiate thesis, monograph (Other academic)
    Abstract [en]

    This thesis describes the connection between mundane societalentrepreneurship and local area development in a rural sparsely populatedcontext. It is a qualitative study from a holistic view on the actors. The empiricalwork consists of three deep case studies from one of the most sparsely populatedregions in Europe. The ongoing activities in these rural villages are described fromdifferent perspectives focused on who is the local entrepreneur and how did theyachieve what they have done. The method was to listen to the whole story fromdifferent perspectives. The results from the deep interviews were thematicallyanalysed to find similarities between the different cases. These similarities werethen the base for a new model of the attributes needed among the actors in avillage to reach local area development and one model of what roles a localentrepreneur can play to start up activities for local area development.One key result in the study was the varieties of reasons to act among the actorsand their similarities in results on the local area development. Regardless of whattheir motivation was according to different kinds of entrepreneurship models, theiractions all had similar effect on the local area development.The main scientific counts here were; the connection between mundane actionsand their role to teach and inspire others to start acting or learn more about specificfields. One other empirical contribution is the importance of having fun whiledeveloping networks and making volunteers work hard to reach a common goal.The Model of Attributes needed for Local Area Development from a holistic actorperspective and the similar results in local area development regardless of theentrepreneurial motivation to act in the different cases are other contributions.

  • 139.
    Bolinder, Patrik
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Ansvarsfulla investeringar: en fallstudie2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Previous studies on the subject have primarily focused on examining the investor's perspective in an investment opportunity, in particular the investor’s thoughts and reasons behind socially responsible investments. However, it is today common that there is a third party present at an investment opportunity, the financial advisor. Hence, this thesis intended to examine the advisor's perspective and how the advisor disclose and ensure that the investor as well as the bank’s motivation is, towards socially responsible investments. The author has used a theoretical framework consisting rational choice theory, which describes how an individual should act in different choices. The data has been collected through interviews with three financial advisors at one Swedish bank and by analyzing the banks CSR-report and its socially responsible funds. The results indicates that socially responsible investments might be customer-oriented, it is in fact the customers own demand that controls the market forsocially responsible investments. The study also shows that the financial advisors believes that the customer has certain requirements for a socially responsible investment, which usually involves financial returns. Thus it is important that the bank encounters the investor’s demands for socially responsible investment, so that the market for socially responsible investments may continue to grow.

  • 140.
    Boman, Anders
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Gustafsson, Daniel
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Hållbarhetsredovisning: relationen mellan arbetsansvar, produktansvar och medieexponering2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    CSR reporting has today become increasingly common for companies to show that they are socially responsible. CSR reporting differs from ordinary financial accounting since there is no auditing organization which means that CSR reporting will be different between different companies. The aim of this study was to contribute to our knowledge of why companies choose to spend time and money on CSR reporting. The study investigates the relationshipbetween the reporting of product responsibility and the amount of media exposure a company gets and the relationship between the reporting of labour practice and decent work and the reporting of product responsibility. The study also investigates whether there are differences in the reporting of product responsibility and labour practice and decent work in different parts of the world and different lines of business.Data was collected from the GRI database where companies publish their reports. The quantitative data collected is from 120 companies randomly sampled from the GRI database and then analyzed with SPSS-Amos. The companies in the study are categorized as large companies in the database, and the reports are written in English. Based on the aim of the study hypotheses were set up and tested. All the six hypotheses were tested in the SPSS-Amos model. Two of the six hypotheses could be verified and these results are supported by earlier research. The results were that the reporting of product responsibility influences the amount of media exposure companies get and that labour practice and decent work influence the reporting of product responsibility. In the study we found no connection between which parts of the world the companies were based in or their line of business andthe amount of labour practice and decent work reporting and product responsibility reporting.

  • 141.
    Boman, Markus
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Lundkvist, Per
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Fondförvaltning: - en studie av aktiv och passiv förvaltning avseende Sverigefonder i relation till marknadsutvecklingen under perioden 2003-20122014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 142.
    Boman, Markus
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Lundkvist, Per
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Fondförvaltning: en studie av aktiv och passiv förvaltning avseende Sverigefonder i relation till marknadsutvecklingen under perioden 2003-20122014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Diskussionen kring aktiv och passiv fondförvaltning har varit ett omdebatterat ämne och i tidigare studier råder delade meningar kring vilken förvaltningsstrategi som ger den bästa avkastningen. Den aktuella studien behandlar hur aktivt och passivt förvaltade fonder presterar jämförelsevis med marknadens utveckling. Syftet var att undersöka såväl avkastning som riskjusterad avkastning mellan de olika fondslagen och marknaden samt huruvida de aktiva fondernas förvaltningsavgift var befogad eller inte. För att besvara syftet använde studien olika prestationsmått som vanligtvis förekommer inom finansbranschen och tidigare forskning. Studien avsåg att uttala sig om 36 Sverigefonder varav fem av dessa var indexfonder. Insamling av kvantifierbar sekundärdata inhämtades via fondinformationsbolaget Morningstar, vilken sedermera bearbetades statistiskt. Undersökningens utfall visar avseende medelvärden ett entydigt resultat att de passiva fonderna överpresterar de aktiva fonderna gällande samtliga prestationsmått. Vidare framkom att förvaltningsavgiften generellt inte var motiverad eftersom det endast var ett fåtal aktivt förvaltade fonder som lyckades prestera bättre än studiens marknadsindex. Studiens slutsats pekar på att den genomsnittliga fondspararen kan placera sitt kapital i en billig indexfond som följer marknadens utveckling. För möjligheten att erhålla en avkastning som överstiger marknadens utveckling bör aktivt förvaltade fonder väljas då indexfonder inte avser att slå marknaden. Dock bör påpekas att det är av stor vikt att välja rätt aktivt förvaltad fond då underökningen visade att endast en minoritet av dessa levererade en överavkastning.

  • 143.
    Brander, Christian
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Fransén, Einar
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Kapitalstrukturens påverkan på lönsamhet hos små och medelstora företag inomsvensk detaljhandel2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Den här studien undersöker hur kapitalstrukturen påverkar lönsamheten för små ochmedelstora företag (SMF) inom detaljhandeln i Sverige. Informationen i studien är hämtadfrån åren 2009-2012 och innehåller 6532 företag och 26128 observationer. Målet med studienvar att försöka hitta samband mellan den beroende variabeln lönsamhet (i form avavkastningen på totalt kapital) och de oberoende variablerna: Storlek, ålder, eget kapital,kortfristiga skulder samt långfristiga skulder. Resultaten skulle då antingen styrka ellermotbevisa liknande tidigare forskning inom ämnet. I de empiriska resultaten analyserasinformationen med hjälp av en multipel linjär regressionsanalys och kopplas till de välkändateorierna the resource based theory och the pecking order theory. Resultatet indikerar attlönsamheten har ett positivt signifikant samband med variablerna: företagets storlek, egetkapital, kortfristiga och långfristiga skulder. Däremot ger åldern ett signifikant negativtsamband på lönsamheten. Det innebär alltså att ju större och ju mer kapital (eget kapital ochskulder) ett företag har, desto mer lönsamt blir företaget och när företaget blir äldre sjunkerlönsamheten inom företaget.

  • 144.
    Brandt, Serena
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Mikaelsson, Emelie
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Revisorernas ställning i konsulternas era: En fallstudie av fyra revisionsbyråer2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 145.
    Brattemo, Alexander
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Nordström, Erik
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Finns det någon skillnad i avkastning mellan etiska och traditionella fonder?2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Ethical investments has in recent decades become an increasingly popular option among everything from small savers to larger fund institutions. The emergence of ethical funds has led to increased competition for the traditionally managed funds, and this has in turn led to a discussion about the ethical funds actual profitability relative to the traditional funds (Leite, 2014). The purpose of this study is to investigate the difference in yield between the traditionally managed funds and ethically managed funds.The data was collected from the Morningstar database and the selection has been limited to a total of 18 Swedish ethical equity funds and 33 Swedish traditional equity funds, this resulted in a total of 510 variables for historical fund return over a 10 year period. The funds were divided into two fund portfolios based on the two different fund categories. Each fund portfolio's annual return was examined based on various measures of return. The study measured the significant statistical difference between the different measurements using the statistical tests Two-sample t, ANOVA and Paired T-testThe results of the study show that there is no significant statistical difference in yield between the ethical portfolio and the traditional portfolio. Nowadays, many investors want to invest in a financial portfolio representing their individual values and the result from this study shows that investors can choose to be ethical in the financial market and still obtain good financial returns. Investing ethically means creating value that benefits all of society, including yourself as an investor.

  • 146.
    Brattemo, Alexander
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Nordström, Erik
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    How does CSR and Price affect customer loyalty?: A study on the SME and bank relationship2017Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Small and medium sized enterprises (SME) are considered to be some of the most important clients for banks and financial institutions since they generally provide them with the greatest profits. However, this is currently changing as clients today are more prone to switch banks than previously. Price has generally been a factor that might be important in regards to SME loyalty since price may have a direct effect on SMEs. On the other hand CSR may have long term effects that are not only positive for SMEs but also society as a whole. CSR may have become more important due to today’s society where people might have become more environmentally conscious and where society to a higher degree than before, have started to hold companies responsible for their actions. The purpose of this study will therefore be to measure, describe and analyze how CSR and price affect SMEs loyalty towards banks in comparison to the previously studied variables of satisfaction, trust, service quality and relationship. The empirical data in this study was composed of primary data since the authors of the study collected it by themselves. The authors gathered the data through a survey conducted over the telephone. The study conducted a total of 240 phone calls within the Västernorrland and Gävleborg County, which resulted in a total number of 82 respondent that answered the survey. The result of this study shows that CSR, price, satisfaction, service quality and trust does not have any statistically significant effect on SMEs loyalty towards banks which could be interpreted as these variables not being that important for SMEs choice of bank. This study can establish that only the variable relationship had a significant effect on SMEs loyalty towards banks. This could be because SMEs believe that having a strong and enduring relationship with their bank will be in their best interest.

  • 147.
    Breedijk, Arno
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    The future of travel agencies in the digital world of Generation Y travellers2017Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In this paper the question if travel agencies still have value in the digitally oriended world of Generation Y has been researched. At first former research has been analysed to create an overview of the data that has already been created by other researchers. Thereafter, theory about the digitalisation of the travel market, generational cohorts, future traveller behaviour and the function of intermediaries are used to create the theoretical framework. Based on this theory, propositions are formed that cover the most relevant and important information regarding the research question. These propositions are tested with qualitative interviews, whereby 10 Western European Generation Y travelers explained their way of travelling and travel planning, vision about the travel market, the role of travel agencies, the importance of internet and social media and the way travel agencies can contribute to the travels of Generation Y.The results show that Generation Y backpackers are highly focussed on their budget. Internet has offered people the ability to arrange every aspect of travel themselves, without help from a mediator. They do not feel connected to any companies, but search for the best price/quality ratio. They approach their trips systematic and the result must be as efficient as possible. Travel agencies are only used when they can add value to the trip or when they offer package deals that are cheaper as when the traveller arranges this independent from the agency. There is a contradiction between actions and motives of Generation Y backpackers. They approach trips as business,while they plan these trips to escape daily habits, discover new cultures and learn by challenging themselves. Pretending to be perfect and being admired by their social network seems more important than personal goals.This research shows that Generation Y is highly dependent on internet. Every stage of their trip is carefully prepared with information they found online. Travel agencies are not essential anymore and they must adapt to the digital market and the individual needs of Generation Y. They should work more efficient and offer their customers service that the internet cannot offer. Generation Y’s scepticism should be beaten and agencies must show them that they are trustworthy and add value to their trips. Lastly, they should realise that Generation Y uses a business approach during trip planning and to be successful, they need to be better and cheaper than their competitors. This study aims to create an image about the visions of some Generation Y travellers.

  • 148.
    Brehm, Ann-Kathrin
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Branding of higher educational institutions in Northern Europe: A survey about German and Swedish students’ point of view when choosing a place of study2016Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 149.
    Brickwedde, Maike
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Online Impulse Buying of Apparel Products: - A Cross-Cultural Survey Study2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 150.
    Brink, Viktoria
    et al.
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Svedin-Thunström, Anna
    Mid Sweden University, Faculty of Human Sciences, Department of Business, Economics and Law.
    Hur använder små närproducerande företag Facebook?: En fallstudie om hur företag i livsmedelsbranschen stärker sitt varumärke genom marknadsföring på Facebook2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
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