Mid Sweden University

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  • 1.
    Falasca, Kajsa
    et al.
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Helgesson, Elin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Revolving around roles: Public affairs practitioners as democratic enablers or as hired guns2021In: Public Relations Review, ISSN 0363-8111, E-ISSN 1873-4537, Vol. 47, no 1, article id 101923Article in journal (Refereed)
    Abstract [en]

    This paper offers insights into how public affairs practitioners perceive their often-debated role in the political process. By examining the specific group of public affairs practitioners called “revolvers”, i.e. individuals who move from a position in the political sphere to a position as a public affairs consultant or vice-versa, we engage in the on-going discussion concerning the legitimacy of public affairs in modern democracies. The empirical material consists of interviews with revolvers who as public affairs practitioners have experience of working in the Swedish political sphere, as well as the commercially driven public affairs industry. Consequently, the article contributes to our understanding of lobbying in the political process from the perspective of the controversial revolvers and gives us an important insight into how revolvers in Sweden argue and act in their efforts to create legitimacy for their role by attempting to fuse corporate and public interests. The perception which is predominant in this study, suggests that the revolvers regard themselves as a kind of corporatist influence in a democratic society rather than a special interest influencer. The revolvers appear to find common ground when defining the purpose and contribution of their occupation as advocates, but that different lines of arguments arise when practitioners displace and differentiate themselves from the tainted work connected to lobbying and advocacy tasks. Hence it is clear that there is tension between the professional role conception and role performance.

  • 2.
    Falasca, Kajsa
    et al.
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Helgesson, Elin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Revolving around the role of public affairs in the political process2018Conference paper (Refereed)
  • 3.
    Helgesson, Elin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    An exploration of the role and practice of public affairs in Sweden2017Conference paper (Other academic)
  • 4.
    Helgesson, Elin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Communication, Quality Management, and Information Systems (2023-).
    Folk devils and moral vigilantes – The occupational branding of public affairs consultants and the management of stigma2024In: Public Relations Inquiry, ISSN 2046-147X, E-ISSN 2046-1488, Vol. 13, no 1, p. 69-91Article in journal (Refereed)
    Abstract [en]

    Public affairs is a rising field of practise; at the same time, it is reputationally complicated. In view of the widespread concern about the impact of its practise on democracy, this study explores how practitioners construct an occupational identity and present their occupation as meaningful to a wider audience. Using the concepts of occupational branding and stigma management communication, the study unpacks how practitioners manage and understand the stigma associated with their occupation and how the meaning of public affairs work is negotiated, described and framed. Drawing on interviews and free-text answers from a nationwide survey of public affairs consultants, the study illuminates how practitioners utilise a variety of strategies while engaging with and navigating the stigma, as well as the societal and historical discourses associated with their profession. Further, the findings show that practitioners are in no rush to reconfigure their image and instead have found productive ways to live with taint and tensions. These results open for debate not only the professionalisation project of public affairs but also the implications that keeping the status quo has on the development of democratic society. 

  • 5.
    Helgesson, Elin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Communication, Quality Management, and Information Systems (2023-).
    Paid to lobby but up for debate: role conceptions and client selection of public affairs consultants2023In: Journal of Communication Management, ISSN 1363-254X, E-ISSN 1478-0852, Vol. 27, no 4, p. 617-632Article in journal (Refereed)
    Abstract [en]

    Purpose: This article addresses recent calls in the literature for advancing our understanding of public affairs consultants and their role conceptions. By testing and further exploring self-perceptions of public affairs consultants the study aims to offer new insight into how consultants define and view their occupational role. Design/methodology/approach: The study draws on a nationwide survey with public affairs consultants in Sweden. Findings: Four main role conceptions were identified (advocate, do-gooder, expert and intermediary). Further, the study tests how personal and professional characteristics correlate with different role conceptions, by viewing professional experience and consultants' selection of clients. Data also suggest that consultants' background in politics does not promote any specific role perception. Finally, the findings also show that how consultants choose clients is a divider in the industry, where some act as passive intermediaries while other take a more active role in their choice of clients. Originality/value: The findings enhance our understanding of public affairs as a field, and specifically about the modelling of professional roles amongst consultants. The empirical results in this study show how contemporary role typologies needs to be extended to better capture the specificities of consultants' roles in public affairs. By addressing the issue of how consultants choose clients the study engages with the complex debate of whether consultants ought to act as objective or subjective agents and hence join the conversation on ethics in public affairs. 

  • 6.
    Helgesson, Elin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Public affairs legitimacy and role conception2017Conference paper (Other academic)
  • 7.
    Helgesson, Elin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Svängdörren, lobbyisterna och förtroendet2018In: Snabbtänkt: Reflektioner från valet 2018 av ledande forskare / [ed] Lars Nord, Marie Grusell, Niklas Bolin, Kajsa Falasca, Sundsvall: Mid Sweden University , 2018, p. 88-88Chapter in book (Other (popular science, discussion, etc.))
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  • 8.
    Helgesson, Elin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Communication, Quality Management, and Information Systems (2023-).
    The Many Faces of Public Affairs: A Study of Constructs, Conditions and Claims in a Disputed Field of Practice2023Doctoral thesis, comprehensive summary (Other academic)
    Abstract [en]

    This thesis explores the communicative constructs and practices of public affairs in Sweden. As a mainstream communication function, public affairs is undertaken by a wide range of actors who wish to influence public policy, and the opportunity to do so is a vital part of any democratic system. At the same time, the practice of public affairs is closely associated with secrecy, inequality and accusations of poor ethics, which makes critical voices question whether lobbyists impede democratic processes. To join the conversation on the role of public affairs in society, this thesis approaches public affairs from several perspectives. The main focus is a specific group of public affairs practitioners, namely consultants. The thesis illustrates how lobbying has been framed and discussed in the media and considers how these discourses relate to the debate on lobbying in general. Further, it describes values, attitudes and conceptualizations amongst public affairs practitioners through the study of role conceptions. The studies in the thesis present new nuances or categories of roles and hence adds to previous research on the modelling of roles. Moreover, the results show that many public affairs consultants are claiming a proactive role where they pursue clients and assignments based on their own independent agendas and on personal ethics, and I discuss whether consultants should act as political agents or impartial advocates in their occupational role. The dissertation further engages with the issue of legitimacy and stigma surrounding public affairs and shows how the tainted image of public affairs serves as a resource and impediment in the construction of an occupational identity. Overall, the contribution of the dissertation is a more nuanced and varied understanding of various constructs of public affairs, conditions for public affairs work, and the consequences the practices have for society and the building of democratic cultures.

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  • 9.
    Helgesson, Elin
    et al.
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Falasca, Kajsa
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Fälldin och "massmedianerna": Thorbjörn Fälldin som politisk kommunikatör2022Report (Other (popular science, discussion, etc.))
    Abstract [sv]

    Fötterna på jorden och jord under naglarna. Thorbjörn Fälldin gick hem hos folket i tv-sofforna. Bonden som blev politiker och statsminister gjorde ett stort avtryckt under sitt 90-åriga liv. Hans politiska gärning har varit med och format svensk politik. Redan i 20-årsåldern när Fälldin påbörjar sin politiska karriär skriver media om hans potential på den politiska arenan. I det historiska valet 1976 lyckas han bryta Socialdemokraternas styre och blir statsminister, en roll han fortsätter att ha tre något kaotiska regeringar. Fälldin unika politisk karriär är intressant i sig, men den är även spännande ur ett kommunikationsperspektiv. Mitt under Fälldins politiska resa får tv sitt genombrott i Sverige och relationen mellan journalister och politiker förändras, en utveckling som i sin tur påverkade den politiska kommunikationen i Sverige.

    Fälldins politiska gärningar är ett intressant exempel på hur politiker och deras kommunikation förändras över tid. Den här texten är en populärvetenskaplig essä som ger en historisk tillbakablick på Thorbjörn Fälldins politiska arbete ur ett kommunikationsperspektiv och en inblick i politisk kommunikation under ett halvsekel i svensk politisk historia. Texten är baserad på material från Fälldins personarkiv som finns på riksarkivet i Härnösand.

  • 10.
    Helgesson, Elin
    et al.
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Falasca, Kajsa
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    The construction of an elusive concept: Framing the controversial role and practice of lobbying in Swedish media2017In: Public Relations Inquiry, ISSN 2046-147X, E-ISSN 2046-1488, Vol. 6, no 3, p. 275-291Article in journal (Refereed)
    Abstract [en]

    This study seeks to explore the relation between the elusive scholarly concept and the media framing of the role and practice of lobbying. The longitudinal study analyses a time period of 10 years in Sweden when lobbying has taken on an increasingly influential role in the political system. The results, based on a content analysis of news articles and opinion editorials in five national newspapers and trade media, illustrate that the perception of lobbying is without nuance and a common negative frame is present and continues to be reproduced. Furthermore, a clear contradiction is evident in the relation between the scholarly debate and the mediated debate of the practice. The article discusses what this setting and inconsistency implies for current society and democracy, and the citizen trust in political representatives and institutions.

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    fulltext
  • 11.
    Helgesson, Elin
    et al.
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Grandien, Christina
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    On the borderlines of advocacy: Situational professional ethics in the identity construction of public relations consultants2015In: Communication Ethics in a Connected World: Research in Public Relations and Organisational Communication, Peter Lang Publishing Group, 2015, p. 215-233Chapter in book (Other academic)
  • 12.
    Helgesson, Elin
    et al.
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Johansson, Catrin
    Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science.
    Så vill lobbyisterna forma berättelsen om den svenska skogen2022In: Skogens värden: forskares reflektioner / [ed] Catrin Johansson, Hans-Erik Nilsson, Peter Öhman, Bengt-Gunnar Jonsson, Birgitta Engberg, Oskar Englund, Per Simonsson och Inger Axbrink, Sundsvall: Mittuniversitetet , 2022, p. 172-173Chapter in book (Other academic)
1 - 12 of 12
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  • en-US
  • fi-FI
  • nn-NO
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  • Other locale
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