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Going for the Green? The Role of Money among Nature-Based Tourism Entrepreneurs
Mid Sweden University, Faculty of Human Sciences, Department of Tourism Studies and Geography. (ETOUR)
Mid Sweden University, Faculty of Human Sciences, Department of Tourism Studies and Geography. (ETOUR)ORCID iD: 0000-0002-3098-1490
Mid Sweden University, Faculty of Human Sciences, Department of Tourism Studies and Geography. (ETOUR)ORCID iD: 0000-0002-8682-0442
2014 (English)In: Current Issues in Tourism, ISSN 1368-3500, Vol. 17, no 4, 373-380 p.Article in journal (Refereed) Published
Abstract [en]

This research note suggests that the relationship between nature-based tourism entrepreneurs and money is complex and not fully understood. Based on observations from the Swedish supply data, four propositions are presented to illustrate why this is the case. We argue that (1) the identity of the entrepreneurs are not compatible with profit and growth, (2) niche markets and limited market knowledge obstruct opportunity for growth, (3) dependence of natural resources put sustainability ahead of growth and (4) nature-based tourism firms have limited control over their production process. These propositions can assist in better understanding how nature-based tourism companies can contribute to regional development and serve as a point of departure for further research.

Place, publisher, year, edition, pages
2014. Vol. 17, no 4, 373-380 p.
Keyword [en]
nature-based entrepreneurs, money, tourism
National Category
Business Administration
Identifiers
URN: urn:nbn:se:miun:diva-18983DOI: 10.1080/13683500.2012.746292ISI: 000335196200007Scopus ID: 2-s2.0-84899768375Local ID: ETOUROAI: oai:DiVA.org:miun-18983DiVA: diva2:622681
Note

Published online: 30 Nov 2012

Available from: 2013-05-22 Created: 2013-05-22 Last updated: 2016-09-29Bibliographically approved

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Lundberg, ChristineFredman, PeterWall-Reinius, Sandra
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CiteExportLink to record
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Cite
Citation style
  • apa
  • ieee
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  • vancouver
  • Other style
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Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
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  • asciidoc
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