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Customer Perceived Value of Travel and Tourism Web Sites: An outlook on web 2.0 developments
Mid Sweden University, Faculty of Human Sciences, Department of Social Sciences. (ETOUR)ORCID iD: 0000-0002-6610-9303
2011 (English)In: Information Systems and New Applications in the Service Sector: Models and Method / [ed] Wang, J, New York: IGI Global, 2011, p. 31-54Chapter in book (Other academic)
Abstract [en]

The continuing development and growth of the Internet imply that business and customers perceive that the Internet provides them with some kind of value. The Internet has also seen an increasing importance of user-generated content and utilisation of the Internet as a social medium often referred to as the Web 2.0. In this study the concept of customer value, based on the typology of consumer value (Holbrook, 1994; 1999) and the value hierarchy model (Woodruff & Gardial, 1996; Woodruff, 1997), is used to identify dimensions and expressions of what customer-perceived value is in travel and tourism web sites and how it is created. Moderately structured in-depth interviews are used to collect data. In the analysis connections between different types of value are presented and the lack of certain types of value is discussed.

Place, publisher, year, edition, pages
New York: IGI Global, 2011. p. 31-54
Keywords [en]
Online behaviour, Marketing, Internet marketing, Consumer-Web site Interaction, Value Creation, Service Industry
National Category
Business Administration Social Sciences Interdisciplinary
Identifiers
URN: urn:nbn:se:miun:diva-15224DOI: 10.4018/978-1-60960-138-6.ch003Local ID: ETOURISBN: 9781609601386 (print)ISBN: 1609601386 (print)ISBN: 9781609601409 (electronic)OAI: oai:DiVA.org:miun-15224DiVA, id: diva2:464416
Available from: 2011-12-13 Created: 2011-12-13 Last updated: 2018-02-08Bibliographically approved

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Lexhagen, Maria

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CiteExportLink to record
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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
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Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf