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Bridging Two Schools of Thought: Applications of Public Relations Theory to Political Marketing
Mid Sweden University, Faculty of Science, Technology and Media, Department of Information Technology and Media.ORCID iD: 0000-0001-5964-102X
2006 (English)In: Networking Communication Research Dresden, Germany: June 19-23, 2006, 2006Conference paper, (Other scientific)
Place, publisher, year, edition, pages
2006.
Keyword [en]
political marketing, contingency theory, agenda building, relationship theory, situational theory
National Category
Other Social Sciences not elsewhere specified
Identifiers
URN: urn:nbn:se:miun:diva-1025Local ID: DEMICOMOAI: oai:DiVA.org:miun-1025DiVA: diva2:26057
Available from: 2008-09-30 Created: 2008-09-30 Last updated: 2014-05-30Bibliographically approved

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CiteExportLink to record
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Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
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  • Other locale
More languages
Output format
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