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Destination networking: Co-opetition in peripheral surroundings.
Mid Sweden University, Faculty of Human Sciences, Department of Social Sciences.ORCID iD: 0000-0003-2951-9204
Responsible organisation
2003 (English)In: International Journal of Physical Distribution & Logistics Management, ISSN 0960-0035, Vol. 33, no 5, 427-448 p.Article in journal (Refereed) Published
Abstract [en]

Owing to the complexity of the tourist product most firms in a tourist destination are interdependent on one another. As well as being competitors they also have to work together on creating the overall quality of the total tourist product. It is difficult to separate co-operation from competition. The purpose of this paper is to discuss a co-opetitive theory of business derived from the results given by a networking study of marketing a tourist destination dominated by micro businesses and independent entrepreneurs. The results of the study show that there are two different sets of values in the destination and these determine and distinguish the way firms are involved in networking

Place, publisher, year, edition, pages
2003. Vol. 33, no 5, 427-448 p.
Keyword [sv]
Destinationsmarknadsföring, relationer, nätverk, interaktion
National Category
Business Administration
Identifiers
URN: urn:nbn:se:miun:diva-910DOI: 10.1108/09600030310481997Local ID: 1278OAI: oai:DiVA.org:miun-910DiVA: diva2:25942
Available from: 2008-09-30 Created: 2008-09-30 Last updated: 2013-02-11Bibliographically approved

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von Friedrichs Grängsjö, Yvonne
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CiteExportLink to record
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Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
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More styles
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  • de-DE
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  • Other locale
More languages
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