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Storytelling as a marketing, leadership and communication tool.: A discussion and analysis of the need for stories in today´s organization.
Mid Sweden University, Faculty of Human Sciences, Department of Social Sciences.
Mid Sweden University, Faculty of Human Sciences, Department of Social Sciences.
2008 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2008.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:miun:diva-9492OAI: oai:DiVA.org:miun-9492DiVA, id: diva2:228300
Presentation
(English)
Uppsok

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Available from: 2010-02-18 Created: 2009-07-28 Last updated: 2010-02-18Bibliographically approved

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fulltext(592 kB)553 downloads
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File name FULLTEXT01.pdfFile size 592 kBChecksum SHA-512
04e5e6a7bff3b08f33e4b1e984e713d60f7a66ff9f26e319f3c9a3156283f2ec9c4b898926abeeac580db4f4f9361576e9c5151e38da6df56205dea65632116e
Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf