This chapter critically explores and analyses the framing of digitalization in current cultural public policy in Sweden to reach a deeper understanding of how the idea of digitalization is narrated and what kind of desired outcomes surface in these narratives. It is based on a thematic analysis of eight policy documents departing from Andrew Feenberg’s two-fold understanding of technology, as both essence and construct, in order to disclose the dominant and formative narratives of digitalization. As such, the chapter contributes to digital cultural policy research with a national-specific analysis of policy narratives on expectations and goals coupled with digital transformation.