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Trovärdighet och tillit: två viktiga faktorer i influencer marketing:
En netnografisk studie om kvinnliga influenscers förtroende på Instagram och YouTube
Dahlgren, Martina
Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.
Eleklint, Emilia
Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.
2022 (Swedish)
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE credits
Student thesis
Place, publisher, year, edition, pages
2022. , p. 73
National Category
Business Administration
Identifiers
URN:
urn:nbn:se:miun:diva-44571
OAI: oai:DiVA.org:miun-44571
DiVA, id:
diva2:1642801
Subject / course
Business Administration FE1
Educational program
BSc Programme in Business and Economics SEKOG 180 higher education credits
Supervisors
Andresen, Edith
Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.
Examiners
Lundberg, Heléne
Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.
Available from:
2022-03-08
Created:
2022-03-08
Last updated:
2022-03-08
Bibliographically approved
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Department of Economics, Geography, Law and Tourism
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Business Administration
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ieee
modern-language-association-8th-edition
vancouver
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ieee
modern-language-association-8th-edition
vancouver
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en-GB
en-US
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nn-NB
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en-GB
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fi-FI
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