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Mediated or Mediatized ? Examining changes with regard to politics and the media in Sub-Saharan Africa: The case of Cameroon
Mid Sweden University, Faculty of Science, Technology and Media, Department of Media and Communication Science. (DEMICOM)ORCID iD: 0000-0002-4082-3349
2018 (English)Conference paper, Oral presentation with published abstract (Refereed)
Abstract [en]

This paper examines the extent to which politics is shaped by the growing importance of the media in Cameroon. I argue that politics in Cameroon is disparately mediated, as political actors use of the media to communicate greatly varies within the country. I also suggest that factors such as political actors ages, the environment and education strongly determine the degree to which politics is influenced by the media. The data were collected using telephone and online interviews with eight political actors in Cameroon. The results demonstrate that the tendency for using social media for election campaigning is higher among young political actors and recently created political parties. Globally, political actors have increased their use of mainstream and social media as channels for transmitting political messages, though traditional forms of campaigning such as rallies and door-to-door are still very prominent in rural areas.

Place, publisher, year, edition, pages
2018.
Keywords [en]
Mediatization, media logic, politics, Cameroon, Sub-Saharan Africa
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:miun:diva-37196OAI: oai:DiVA.org:miun-37196DiVA, id: diva2:1350388
Conference
7th European Communication Conference, Centres and Peripheries: Communication, Research, Translation, ECREA, Lugano, Switzerland, October 31- November 3, 2018
Available from: 2019-09-11 Created: 2019-09-11 Last updated: 2019-09-18Bibliographically approved

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Nounkeu Tatchou, Christian

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