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Bridging outdoor recreation and nature-based tourism in a commercial context: Insights from the Swedish service providers
Mid Sweden University, Faculty of Human Sciences, Department of Tourism Studies and Geography.ORCID iD: 0000-0002-1641-4123
Norwegian University of Life Sciences.
2017 (English)In: Journal of Outdoor Recreation, ISSN 2213-0780, E-ISSN 2213-0799, Vol. 17, no March 2017, 84-92 p.Article in journal (Refereed) Published
Abstract [en]

This paper investigates how outdoor recreation demand is reflected in the commercial tourism supply. We bring together the demand and the supply perspectives as well as the domestic and international dimensions, i.e. linking outdoor recreation with nature-based tourism. The data is collected through a nation-wide survey among nature-based tourism providers, catering to both domestic and international markets in Sweden. Four major data-driven avenues of commercializing outdoor recreation are discussed (Winter/Nordic, Summer/Active, Summer/Relaxing and Extractive) and further profiled against external variables, such as types of business operations, international markets or seasonality. The findings offer a new insight into the patters of the commercial supply of nature-based tourism in Sweden, while also building on the previous research and history of outdoor recreation. Evident commercial importance and domestic popularity of such ordinary outdoor activities as cycling on roads, swimming, jogging, picnicking or hiking outside mountain areas are linked to changes in leisure and lifestyles noticed previously. Commercialization of outdoor recreation, a snapshot of which is presented in this study, is discussed as an ever-expanding and diversifying process, observed both in Sweden and globally.

Place, publisher, year, edition, pages
2017. Vol. 17, no March 2017, 84-92 p.
National Category
Human Geography
Identifiers
URN: urn:nbn:se:miun:diva-30005DOI: 10.1016/j.jort.2017.01.003ScopusID: 2-s2.0-85011700254OAI: oai:DiVA.org:miun-30005DiVA: diva2:1072203
Available from: 2017-02-07 Created: 2017-02-07 Last updated: 2017-02-27Bibliographically approved

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Publisher's full textScopushttp://www.sciencedirect.com/science/article/pii/S2213078017300038

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf