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Entrepreneurial opportunities and difficulties under COVID-19 for women entrepreneurs in Asia and Europe
Mid Sweden University, Faculty of Human Sciences, Department of Economics, Geography, Law and Tourism.ORCID iD: 0000-0001-5261-8169
2024 (English)In: Journal of Entrepreneurship in Emerging Economies, ISSN 2053-4604, E-ISSN 2053-4612, Vol. 16, no 1, p. 119-133Article in journal (Refereed) Published
Abstract [en]

Purpose: The purpose of this study is to explore and gain a greater understanding of women's entrepreneurship during the COVID-19 pandemic. How have women entrepreneurs changed their entrepreneurship during the COVID-19 pandemic? What dimensions are highlighted by women entrepreneurs for a sustainable entrepreneurship during the COVID-19 pandemic? Design/methodology/approach: This study was conducted with a qualitative design where multiple case studies were conducted with 30 women. Data were collected through qualitative interviews with the women entrepreneurs in Asia and Europe. Findings: The results from this study show that women entrepreneurs have mainly focused on financial resources. Economic sustainability is required for companies to survive a crisis in the form of a pandemic. This study has shown what lessons women have from the pandemic where the four D’s model constitute a first step to a theoretical contribution. For women, it is about dollars (e g economic sustainability), demand from customers, the role that digitization has played and distribution both to customers and from suppliers. Practical implications: Practical implications from this study are that women entrepreneurs need to be prepared for economic crises to a larger extent. The economic sustainability plays a key role in sustainable businesses for women entrepreneurs in any kind of context. Social implications: Women's entrepreneurship looks different, and more knowledge is needed about their conditions. It contributes to increased social sustainability. Originality/value: This study contributes to an increased understanding of how women's entrepreneurship has been affected during a global crisis. 

Place, publisher, year, edition, pages
Emerald , 2024. Vol. 16, no 1, p. 119-133
National Category
Business Administration
Identifiers
URN: urn:nbn:se:miun:diva-49144DOI: 10.1108/jeee-02-2023-0052ISI: 001048726300001Scopus ID: 2-s2.0-85168148259OAI: oai:DiVA.org:miun-49144DiVA, id: diva2:1789999
Available from: 2023-08-22 Created: 2023-08-22 Last updated: 2024-01-16Bibliographically approved

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Sörensson, Anna

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