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Fredman, P., Ankre, R. & Chekalina, T. (2019). Friluftsliv 2018: Nationell undersökning av svenska folkets friluftsvanor. Stockholm
Open this publication in new window or tab >>Friluftsliv 2018: Nationell undersökning av svenska folkets friluftsvanor
2019 (Swedish)Report (Other academic)
Abstract [sv]

Rapporten redovisar en nationell enkätundersökning över svenskarnas friluftslivår 2018. Friluftsliv i olika former är en populär fritidssysselsättningbland svenskarna, vilken kan beskrivas som ”vistelse utomhus i natur- ellerkulturlandskapet för välbefinnande och naturupplevelser utan krav på tävling”.Målet för den av riksdagen antagna friluftspolitiken är att stödja människorsmöjligheter att vistas ute i naturen och utöva friluftsliv där allemansrätten ären grund för friluftslivet. Åtta av Sveriges 16 miljömål innehåller också preciseringarsom berör friluftsliv. Dagens friluftsliv har dessutom nära kopplingartill en växande naturturism. Syftet med undersökningen är att ge ett bra underlag för uppföljningar avfriluftsmålen och friluftslivet i miljömålen. Detta sker genom att dels redovisastatus för friluftslivet i Sverige år 2018, dels genom att visa på förändringarsedan år 2007. Ytterligare ett viktigt syfte är att erhålla data över friluftslivbåde nationellt och i respektive län, för att på så sätt få ett underlag till analyserav friluftslivet på olika geografiska nivåer. Undersökningen genomfördes i form av en postal enkätundersökningriktad till personer bosatta i Sverige i åldern 16 år och äldre under periodenseptember – november 2018. Mittuniversitetet utformade frågorna i samrådmed Naturvårdsverket och i dialog med andra myndigheter som ingår i nätverketför friluftsliv. Datainsamlingen genomfördes av Statistiska centralbyrån(SCB) och rapporten är framtagen av Mittuniversitetet på uppdragav Naturvårdsverket.

Place, publisher, year, edition, pages
Stockholm: , 2019. p. 66
Series
Naturvårdsverket, ISSN 0282-7298 ; 6887
Keywords
Friluftsliv, statistik, allemansrätten, tillgänglighet
National Category
Other Social Sciences not elsewhere specified
Identifiers
urn:nbn:se:miun:diva-36057 (URN)978-91-620-6887-5 (ISBN)
Funder
Swedish Environmental Protection Agency
Available from: 2019-04-29 Created: 2019-04-29 Last updated: 2019-05-08Bibliographically approved
Lexhagen, M., Chekalina, T. & Lundberg, C. (2019). The ABBA fandom: - an online survey. Östersund: Mid Sweden University
Open this publication in new window or tab >>The ABBA fandom: - an online survey
2019 (English)Report (Other academic)
Place, publisher, year, edition, pages
Östersund: Mid Sweden University, 2019. p. 60
Series
Working paper - European Tourism Research Institute, ISSN 1650-4623 ; 1
Keywords
popular culture, music tourism, ABBA, fans
National Category
Other Social Sciences not elsewhere specified
Identifiers
urn:nbn:se:miun:diva-37512 (URN)
Available from: 2019-10-10 Created: 2019-10-10 Last updated: 2019-11-05Bibliographically approved
Chekalina, T., Fuchs, M. & Lexhagen, M. (2018). Customer-based destination brand equity modelling: The role of destination resources, value-for money and value-in-use. Journal of Travel Research, 57(1), 31-51
Open this publication in new window or tab >>Customer-based destination brand equity modelling: The role of destination resources, value-for money and value-in-use
2018 (English)In: Journal of Travel Research, ISSN 0047-2875, E-ISSN 1552-6763, Vol. 57, no 1, p. 31-51Article in journal (Refereed) Published
Abstract [en]

This study contributes to the development of knowledge on transferring the concept of customer-based brand equity to a tourism destination context. Keller’s (2009) brand equity pyramid is utilized as the comparison framework to reveal similarities but also overlaps, differences and gaps on both the conceptual and measurement level of existing brand equity models for destinations. Particularly, the inner core of the model depicts the complex mechanisms of how destination resources transform into benefits for tourists overlooked by prior research. This study proposes a customer-based brand equity model for destinations, which consists of five dependent constructs, including awareness, loyalty, and three destination brand promise constructs constituting the inner core of the model, namely, destination resources, value-in-use and value-for-money. The model was repeatedly tested for the leading Swedish mountain destination Åre, by using a linear structural equation modelling approach. Findings confirm the path structure of the proposed model.

Place, publisher, year, edition, pages
Sage Publications, 2018
Keywords
destination branding, customer-based brand equity, destination resources, value-for-money, value-in-use, destination loyalty
National Category
Economic Geography
Identifiers
urn:nbn:se:miun:diva-29223 (URN)10.1177/0047287516680774 (DOI)000418175100003 ()2-s2.0-85038234083 (Scopus ID)ETOUR (Local ID)ETOUR (Archive number)ETOUR (OAI)
Available from: 2016-11-08 Created: 2016-11-08 Last updated: 2019-02-22Bibliographically approved
Chekalina, T., Fuchs, M. & Lexhagen, M. (2018). Destination brand promise: The core of customer-based brand equity modeling. Tourism Analysis, 23(1), 93-107
Open this publication in new window or tab >>Destination brand promise: The core of customer-based brand equity modeling
2018 (English)In: Tourism Analysis, ISSN 1083-5423, E-ISSN 1943-3999, Vol. 23, no 1, p. 93-107Article in journal (Refereed) Published
Abstract [en]

The present study contributes to the discussion on transferring the concept of customer-based brand equity (CBBE) to a tourism destination context. The core component of the proposed CBBE model for tourism destinations (CBDBE) considers customers’ evaluation of the destination promise in terms of the transformation of destination resources into value-in-use for tourists. The introduced CBDBE model consists of six interdependent constructs, including awareness, tourists’ perception of functional, tangible and social destination resources, value-in-use disclosing the purpose and benefits of consumption, value-for-money, satisfaction and loyalty. The model was tested for the leading Swedish mountain destination Åre for the summer season by using customer-based survey data and a linear structural equation modelling (SEM) approach. Findings confirm the hypothesized relationships and the hierarchical structure of the proposed model. Managerial implications are discussed and the agenda for future CBDBE research is outlined.

Place, publisher, year, edition, pages
Cognizant Communication Corporation, 2018
Keywords
destination branding, customer-based brand equity model, brand promise, value-in-use, value co-creation, SEM
National Category
Economic Geography
Identifiers
urn:nbn:se:miun:diva-29230 (URN)10.3727/108354218X15143857349800 (DOI)000428987300007 ()2-s2.0-85044934274 (Scopus ID)ETOUR (Local ID)ETOUR (Archive number)ETOUR (OAI)
Available from: 2016-11-08 Created: 2016-11-08 Last updated: 2018-08-20Bibliographically approved
Chekalina, T. & Fuchs, M. (2018). Mobile apps as nature-based tourism experience facilitator: A conceptual framework. In: Jeoffrey Dehez (Ed.), The 9th International Conference on Monitoring and Management of Visitors in Recreational and Protected Areas (MMV9): ABSTRACT BOOK. Paper presented at 9th International Conference on Monitoring and Management of Visitors in Recreational and Protected Areas (MMV9), Bordeaux, France, (pp. 243-245).
Open this publication in new window or tab >>Mobile apps as nature-based tourism experience facilitator: A conceptual framework
2018 (English)In: The 9th International Conference on Monitoring and Management of Visitors in Recreational and Protected Areas (MMV9): ABSTRACT BOOK / [ed] Jeoffrey Dehez, 2018, p. 243-245Conference paper, Oral presentation with published abstract (Refereed)
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-35155 (URN)978-2-9551251-1-3 (ISBN)
Conference
9th International Conference on Monitoring and Management of Visitors in Recreational and Protected Areas (MMV9), Bordeaux, France,
Available from: 2018-12-11 Created: 2018-12-11 Last updated: 2018-12-11Bibliographically approved
Chen, J., Chekalina, T. & Fuchs, M. (2017). Social media’s influence on destination image, tourist satisfaction and behavioral intentions. In: Conference proceedings 7thAdvances in Hospitality and Tourism Marketing and Management (AHTMM) Conference: . Paper presented at 7th Advances in Hospitality and Tourism Marketing and Management (AHTMM) Conference Famagusta, Cyprus, 10-15 July, 2017.
Open this publication in new window or tab >>Social media’s influence on destination image, tourist satisfaction and behavioral intentions
2017 (English)In: Conference proceedings 7thAdvances in Hospitality and Tourism Marketing and Management (AHTMM) Conference, 2017Conference paper, Published paper (Refereed)
Keywords
Social Media, destination image, tourist satisfaction, behavioural intentions
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-32454 (URN)
Conference
7th Advances in Hospitality and Tourism Marketing and Management (AHTMM) Conference Famagusta, Cyprus, 10-15 July, 2017
Available from: 2017-12-14 Created: 2017-12-14 Last updated: 2019-01-31Bibliographically approved
Chekalina, T. (2015). A Value Co-Creation Perspective on Customer-Based Brand Equity Modelling for Tourism Destinations: A case from Sweden. (Doctoral dissertation). Östersund: Mittuniversitetet
Open this publication in new window or tab >>A Value Co-Creation Perspective on Customer-Based Brand Equity Modelling for Tourism Destinations: A case from Sweden
2015 (English)Doctoral thesis, monograph (Other academic)
Abstract [en]

Tourism destinations all over the world increasingly embrace marketing and branding practices traditionally utilized by businesses. However, the literature on customer-based brand equity modelling and measurement for tourism destinations lacks the conceptual understanding of the complex relationships between tourists and the destination brand.

Therefore, the thesis at hand addresses the existing gap in tourism literature and aims at contributing to the development of the customer-based brand equity concept in a tourism destination setting (CBDBE) by taking into account the value-co-creation approach. The components of the proposed model consist of the customers’ evaluation of the destination promise in terms of transforming functional, intangible and social destination resources into tourists’ value-in-use. Furthermore, the positive relationship between visitors’ perception of the destination and value-for-money discloses the input of tourists’ own resources into the process of value-co-creation. Moreover, destination brand awareness affects the evaluation of the destination promise, which, in turn, determines tourists’ behavioural intentions towards the destination.

By implementing web-based customer surveys and using a linear structural equation modelling approach, the proposed model is empirically validated for the leading Swedish mountain destination Åre. First, the model is repeatedly tested with data regarding the winter seasons 2009/10 and 2012/13.  Second, the proposed CBDBE model has been operationalized and tested also for the summer season. Findings from face-to-face interviews conducted in Åre during summer 2012 uncovered the relationships between destination resources offered in Åre, tourists’ own resources and destination value-in-use and, thus, served as the empirical fundament for the development of a destination-specific scale to measure value-in-use. Subsequently, the proposed CBDBE model has been successfully tested with web-based survey data collected after the summer season 2012, both for the total sample and separately for the main a priori tourist segments, including hiking, mountain biking and village tourists.

Results show the significant contribution of destination value-in-use defined as perceived benefits from a destination stay, which, in turn, strongly affect customers’ destination loyalty. In contrast, the relationship between value-for-money and destination loyalty is less strong and even non-significant for the two customer segments hiking and mountain biking tourists. Importantly, as part of the CBDBE model operationalization, the thesis highlights the need to better understand destination-specific consumption patterns across various tourism segments by destination managers.

Therefore, results demonstrate that by monitoring unique destination and tourist-specific experience dimensions, destination management can influence and better manage both the value-in-use for customers and customer loyalty. Thus, the proposed CBDBE model provides destination managers with a tool, which enables evaluation and upgrade of destination marketing strategy and, finally, assist in discovering promising innovation potentials for highly experiential tourism products.

Place, publisher, year, edition, pages
Östersund: Mittuniversitetet, 2015. p. 200
Series
Mid Sweden University doctoral thesis, ISSN 1652-893X ; 220
Keywords
Destination branding, customer-based brand equity, value co-creation, value-in-use, Åre, linear structural equation modelling
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-24832 (URN)ETOUR (Local ID)978-91-88025-21-0 (ISBN)ETOUR (Archive number)ETOUR (OAI)
Public defence
2015-05-13, F229, Östersund, 13:15 (English)
Opponent
Supervisors
Projects
Customer-based innovations in tourismEngineering th Knowledge Destination through Customer-based Competence Development
Available from: 2015-04-16 Created: 2015-04-15 Last updated: 2019-11-05Bibliographically approved
Fuchs, M., Chekalina, T., Höpken, W. & Lexhagen, M. (2015). Customer based brand equity modelling for big data analytics in tourism destinations: a case from Sweden. In: The t-Forum 2015 Global conference: Tourism intelligence in action. Paper presented at t-Forum Naples, Italy, 4-7th of May, 2015.
Open this publication in new window or tab >>Customer based brand equity modelling for big data analytics in tourism destinations: a case from Sweden
2015 (English)In: The t-Forum 2015 Global conference: Tourism intelligence in action, 2015Conference paper, Published paper (Refereed)
National Category
Other Social Sciences not elsewhere specified
Identifiers
urn:nbn:se:miun:diva-24368 (URN)ETOUR (Local ID)ETOUR (Archive number)ETOUR (OAI)
Conference
t-Forum Naples, Italy, 4-7th of May, 2015
Projects
Kunskapsdestinationen
Available from: 2015-02-11 Created: 2015-02-11 Last updated: 2016-11-21Bibliographically approved
Chekalina, T., Fuchs, M. & Lexhagen, M. (2015). Fulfilment of destination brand promise: the core of customer-based brand equity modelling for tourism destinations. In: Pesonen, Juho & Komppula, Raija (Ed.), Tourism engagement: co-creating well-being: Proceedings of the 6th Advances in Tourism Marketing Conference, Joensuu, Finland, 8.-10.9.2015. Paper presented at 6th Advances in Tourism Marketing Conference (ATMC), 8-10 September 2015 Joensuu, Finland (pp. 114-118).
Open this publication in new window or tab >>Fulfilment of destination brand promise: the core of customer-based brand equity modelling for tourism destinations
2015 (English)In: Tourism engagement: co-creating well-being: Proceedings of the 6th Advances in Tourism Marketing Conference, Joensuu, Finland, 8.-10.9.2015 / [ed] Pesonen, Juho & Komppula, Raija, 2015, p. 114-118Conference paper, Oral presentation with published abstract (Refereed)
Keywords
brand equity, tourism destinations
National Category
Other Social Sciences not elsewhere specified
Identifiers
urn:nbn:se:miun:diva-26548 (URN)ETOUR (Local ID)978-952-61-1861-1 (ISBN)ETOUR (Archive number)ETOUR (OAI)
Conference
6th Advances in Tourism Marketing Conference (ATMC), 8-10 September 2015 Joensuu, Finland
Available from: 2015-12-16 Created: 2015-12-16 Last updated: 2016-11-23Bibliographically approved
Wall Reinius, S. & Chekalina, T. (2015). Inter-year comparisons of visitor characteristics and preferences: the case of Swedish summer visitors in the Jämtland Mountains. In: Responsible Tourism?: The 24th Nordic Symposium in Tourism and Hospitality Research. Paper presented at The 24th Nordic Symposium in tourism and hospitality research (pp. 97). Icelandic Tourism Research Centre
Open this publication in new window or tab >>Inter-year comparisons of visitor characteristics and preferences: the case of Swedish summer visitors in the Jämtland Mountains
2015 (English)In: Responsible Tourism?: The 24th Nordic Symposium in Tourism and Hospitality Research, Icelandic Tourism Research Centre , 2015, p. 97-Conference paper, Oral presentation with published abstract (Refereed)
Place, publisher, year, edition, pages
Icelandic Tourism Research Centre, 2015
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-29236 (URN)ETOUR (Local ID)978-9935-437-37-2 (ISBN)ETOUR (Archive number)ETOUR (OAI)
Conference
The 24th Nordic Symposium in tourism and hospitality research
Available from: 2016-11-08 Created: 2016-11-08 Last updated: 2016-11-25Bibliographically approved
Organisations
Identifiers
ORCID iD: ORCID iD iconorcid.org/0000-0003-1203-7129

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