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Hamrin, S. (2019). Communicative leadership and inclusion in workplaces: Leading ethnically diverse groups. In: : . Paper presented at American National Communication Association Conference, 14-17 November 2019.
Open this publication in new window or tab >>Communicative leadership and inclusion in workplaces: Leading ethnically diverse groups
2019 (English)Conference paper, Oral presentation with published abstract (Refereed)
Abstract [en]

The article investigates the relevant behaviours leading an ethnically diverse workforce. The study also uses the four communication behaviours as a lens for understanding these leaders’ practices of inclusion from a communication perspective. These behaviours and characteristics are salient to the discourse about leaders working in units for the care of the elderly. The results are drawn from an analysis of interviews with five female leaders, and the observation of eight meetings led by three of them. The data were analysed subductively using concepts related to diversity and the theoretical framework of communicative leadership. The study confirms leaders’ behaviours pointed out in the leadership such as empathy and supportiveness, but some other categories are also importance. Some of the findings show that communicative leaders, in the context of leading a diverse team, have to be observant and to monitor the work environment to ensure that it is possible for everyone to be included. A leader’s role is to manage conflict, clarify goals, and to create space for inclusion and engagement. The main implication of this study is to the communicative leadership framework, including the ethnical diversity as a complexity in relationships and engagement in workplaces. The study can to be expanded to other sectors and use larger number of participants.

Keywords
Inclusion; communication; communicative leadership; engagement; integration.
National Category
Communication Studies
Identifiers
urn:nbn:se:miun:diva-38085 (URN)
Conference
American National Communication Association Conference, 14-17 November 2019
Available from: 2019-12-16 Created: 2019-12-16 Last updated: 2020-01-10Bibliographically approved
Bäckström, I., Ingelsson, P., Johansson, C., Hamrin, S. & Bergman, S. (2019). Communicative Leadership development conduction to impact on   Quality culture and co-worker health. In: Su Mi Daahlgard-Park, Jens J. Dahlgaard, (Ed.), 22nd QMOD conference on Quality and Service Sciences ICQSS 2019, 13-15 October: Leadership and strategies for Sustainable Quality and Innovation in the 4th Industrial Revolution. Paper presented at QMOD conference on Quality and Service Sciences ICQSS. Lund, 22
Open this publication in new window or tab >>Communicative Leadership development conduction to impact on   Quality culture and co-worker health
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2019 (English)In: 22nd QMOD conference on Quality and Service Sciences ICQSS 2019, 13-15 October: Leadership and strategies for Sustainable Quality and Innovation in the 4th Industrial Revolution / [ed] Su Mi Daahlgard-Park, Jens J. Dahlgaard,, Lund, 2019, Vol. 22Conference paper, Published paper (Refereed)
Abstract [en]

Purpose – The purpose of this paper explore effects of a communicative leadership development program in an organization and to present and discuss results from assessing Quality Culture and co-worker health in the same organization.

 

Methodology/approach –  In a company conducted a communicative leadership developing program, a questionnaire measuring QM values and co-worker health has been handed out to leaders and co-workers. Leaders conducted a communicative leadership developing program have been interviewed and observation studies have been conducted. 

 

Findings – The interviewed and observed leaders are working with communicative leadership in a structured way, The measured factors, assessing quality culture and co-worker health showed rather high mean values.

 

Practical implications – The communicative leadership developing program seams to help leaders to communicate in a structured way.

Place, publisher, year, edition, pages
Lund: , 2019
Keywords
QM values, quality culture, co-worker health, communicative leadership, leadership development and leadership training
National Category
Reliability and Maintenance
Identifiers
urn:nbn:se:miun:diva-37561 (URN)978-91-7623-086-2 (ISBN)
Conference
QMOD conference on Quality and Service Sciences ICQSS
Funder
Knowledge Foundation
Available from: 2019-10-21 Created: 2019-10-21 Last updated: 2019-10-29Bibliographically approved
Hamrin, S. (2019). Constructions of inclusion at two senior nursing home units in Sweden: immigrants’ perspectives. Equality, Diversity and Inclusion, 38(4), 462-476
Open this publication in new window or tab >>Constructions of inclusion at two senior nursing home units in Sweden: immigrants’ perspectives
2019 (English)In: Equality, Diversity and Inclusion, ISSN 2040-7149, E-ISSN 2040-7157, Vol. 38, no 4, p. 462-476Article in journal (Refereed) Published
Abstract [en]

Purpose: This study is an inductive exploration of factors that are relevant to the inclusion and integration of immigrant workers in a Swedish workplace. The purpose of this paper is to examine the experiences of immigrant employees with other organisational actors at two senior nursing units in Sweden. Design/methodology/approach: Results are drawn from the analyses of interviews with six female and three male immigrant nursing assistants living permanently in Sweden. Findings: Trustful relationships with other organisational actors, during both formal and informal interactions, are considered essential facilitating inclusion of these immigrant workers. Immigrant workers experienced inclusion when they achieved language competence (or felt supported in their attempts to do so) and bridged cultural differences. The results also highlight conditions for interactions and leadership as factors influencing inclusion. In addition, inclusion implied acculturation or awareness of the values of native-born citizens. Research limitations/implications: The study suggests that immigrants’ relational dynamics with their colleagues are essential to inclusion, despite types of studies that focus mainly on the competences of leaders to manage diversity. Practical implications: The results have implications for organisations’ development of a more democratic workplace with more inclusiveness and with satisfied employees. Originality/value: The study gives voice to immigrant workers, which is rare in Swedish and international organisations that deal with the issue of immigrant integration in the workplace. 

Keywords
Communication, Immigrants in workplaces, Inclusion, Inequality, Integration, Leadership
National Category
Media and Communications
Identifiers
urn:nbn:se:miun:diva-35858 (URN)10.1108/EDI-05-2018-0091 (DOI)000469398100005 ()2-s2.0-85062149187 (Scopus ID)
Available from: 2019-03-25 Created: 2019-03-25 Last updated: 2020-02-20Bibliographically approved
Barros de Alcantara Hamrin, S. (2018). Leading the way for immigrant workers’ inclusion in the elderly care: A communication perspective. In: : . Paper presented at Biennial Gender, Work & Organisation Conference, Sydney, June 13-16, 2018.
Open this publication in new window or tab >>Leading the way for immigrant workers’ inclusion in the elderly care: A communication perspective
2018 (English)Conference paper, Oral presentation with published abstract (Refereed)
National Category
Humanities and the Arts Social Sciences
Identifiers
urn:nbn:se:miun:diva-35285 (URN)
Conference
Biennial Gender, Work & Organisation Conference, Sydney, June 13-16, 2018
Available from: 2018-12-18 Created: 2018-12-18 Last updated: 2018-12-21Bibliographically approved
Hamrin, S. (2017). Att leda mångkulturella grupper inom äldreomsorg i Sundsvall: Ledarskap och integration från ett kommunikativt perspektiv. Sundsvall: Mid Sweden University
Open this publication in new window or tab >>Att leda mångkulturella grupper inom äldreomsorg i Sundsvall: Ledarskap och integration från ett kommunikativt perspektiv
2017 (Swedish)Report (Other academic)
Abstract [sv]

Sundsvalls kommun och Mittuniversitet har ett avtal om samarbete för gemensam utveckling och tillväxt. Samverkansprojekten som genomförs inom avtalsramen fungerar som förstudier och frö för större samarbeten. Vidare förstärker samverkan forskningsprofilen och gynnar Sundsvalls kommun som får möjlighet att vara med och utveckla teknologiska lösningar och arbetsmetoder inom flera områden. Våren 2016 godkände styrgruppen för detta samarbete projektet för förstudien ”Att leda mångkulturella grupper inom äldreomsorg i Sundsvall”. Inspirationen för detta projekt kommer från det faktum att vård och omsorg har ett stort behov av arbetskraft och kommer att ha ett ännu större behov framöver. För att kunna tillgodose detta är det nödvändigt att kunna ta tillvara på den invandrade arbetskraft som finns i Sverige.

Denna rapport består av en litteraturöversikt som fokuserar på invandrare på arbetsplatser och en studie som består av 16 intervjuer med utlandsfödda medarbetare och 5 med ledare inom äldreboenden i Sundsvall. Studien använder sig dessutom av data från 10 observationer på olika möten på de tre boendena. Förutom en kort översikt om tidigare litteratur om invandrares kommunikativa situation på arbetsplatsen så sammanfattar litteraturavsnittet idéer om svenskt ledarskap, med fokus på samspelet mellan ledare och medarbetare och den sociala och organisatoriska diskurs som råder, där engagemang och delaktighet är en stark nationell diskurs (Tengblad & Andersson, 2014).  Metodelen redogör för urvalet, genomförandet och analysen av den empiriska studien. På slutet presenteras specifika åtgärder för dessa arbetsplatser och några rekommendationer om fortsatt forskning.

Tidigare forskning visar att det finns några egenskaper och färdigheter som ledare bör ha, för att leda en arbetsplats med kulturell mångfald. Kultur är en viktig variabel för att förstå integration och ledarskap av invandrare på arbetsplatser. Kontexten brukar sammanfattas genom olika generella nationella drag som definierades bland annat i Nationella kulturteorier (utvecklat av Hofstedes studier på IBM på 70-talet). Ledarskapsforskarna har ett stort intresse för och kunskap om ledare men mindre kunskap om medarbetare. Tvärkulturella managementlitteraturen upprepar ofta vissa ledares förmågor när mångfald diskuteras: blanda annat empati, interkulturell kunskap och social förmåga och lyhördhet. Studier som förklarar relationen mellan ledarskap, kommunikation och integration är mer sällsynta. Studier som kan ge mer insyn i dessa områden har mestadels fokuserat på språk och inte haft fokus på relationen mellan utlandsfödda medarbetare och ledare eller kollegor inom gruppen. Ingen studie har hittats som kan bidra till djupt förståelse om hur relationer mellan svenskar och individer från andra länder fungerar. Emellertid, det finns studier som hanterar den tvärkulturella frågan. Många av dessa studier är tydliga i att nämna att kommunikation och relationer är viktiga för tvärkulturella relationer på arbetsplatser. För att uppnå hållbarhet är det viktigt att dessa relationer fungerar bra. I Sundsvall där den här pilotstudien genomfördes, har 10 % av de tillsvidareanställda medarbetarna inom vården en utländsk bakgrund. Bland vikarierna är siffrorna betydligt högre. Tjugofem procent av de registrerade timvikarierna är utlandsfödda. Av de fem ledarna som intervjuades i förstudien har en ledare utländskt ursprung. Att förstå dessa relationer och hur de påverkar utlandsfödda medarbetare och arbetsplatsen är grundläggande för en demokratisk och hållbar vård och omsorg, som kan leverera ett bra arbetsresultat oavsett ekonomiska och sociala påfrestningar.

Det huvudsakliga materialet för den här rapporten är intervjuer med utlandsfödda medarbetare och ledare inom äldreomsorgen i Sundsvall. Medarbetarna är tillsvidare- eller långtidsanställda, som har arbetat mellan 2,5 till 25 år inom vården. Intervjuerna har dessutom kompletterats med 10 observationer på två typer av möten, arbetsplatsträffar och omsorgsmöten.  Medarbetarna kommer från 13 olika länder. Tre av de intervjuade ledarna leder dessa medarbetare. Ledare och medarbetare förblir anonyma i denna rapport. 

Resultatet av studien har sammanfattats i 11 rubriker. Ett bra samarbete bland medarbetarna är fundamentet för ett väl fungerade äldreboende. Att arbeta inom ett äldreboende kräver bra förmåga att interagera med andra medarbetare, vårdtagare och anhöriga. Att medarbetare kan påverka planering av arbetet är redan etablerat hos alla. Medarbetarna upplever sitt arbete som ett viktigt bidrag till samhället. De bidrar till vårdtagarnas välbefinnande.

Resultatet visar att ledaren upplevs som orättvis när kommunikationen inte fungerar bra mellan utlandsfödda och svenska medarbetare. Dysfunktionen i arbetsmiljön gör att medarbetarna upplever utanförskap och diskriminering från svenskarnas sida.  De kräver en ledare som är lyhörd och närvarande för att lösa problem. Vidare måste ledaren utvärdera medarbetarna utifrån sina egna observationer, och visa uppskattning genom att belöna på ett rättvist sätt.

Oavsett ursprungsländer har den svenska ledarskapsdiskursen om engagemang ett inflytande på medarbetarna.  De är medvetna om sina rättigheter att kunna vara med i diskussion om frågor som kan ha inflytande på arbetsplatsen.  När arbetsplatsen fungerar är medarbetarna nöjda med ledaren och de kommunicerar att de har tid för att umgås, vila och stressa av. Medarbetarna har då även större förståelse för olika arbetssituationer såsom arbetsbelastning eller ett pressat schema (med mindre tid för återhämtning). De upplever att ledaren är på deras sida, inte förvaltningens. Dessa medarbetare är nöjda med sitt arbete, men har planer för framtiden som kan vara inom eller utanför vården.

Alla medarbetare i studien känner sig integrerade på jobbet och i svenska samhället, trots att majoriteten inte har ett socialt nätverk som inkluderar svenskar. Under mötena såg vi att de invandrade medarbetarna deltar mindre i samtalen än de svenska. Utlandsfödda medarbetare säger att de inte vill prata och utsätta sig så mycket för diskussionen när de börjar arbeta inom vården, men senare känner de sig bekvämare och kan prata mera. Utifrån observationen känner medarbetarna sig mest bekväma med att bidra på mötet när ämnet är vårdtagarnas hälsa.  

Utifrån medarbetarnas och ledarnas upplevelser och data från observationer, har ledarna olika kommunikationsstilar och deras beteenden har påverkan på medarbetarnas välmående. En ledare kan vara empatisk och stöttande, en brobyggare som underlättar relationen mellan medarbetare och organisationen, eller en skillnadsstärkare som använder syner på kulturella skillnader för att förklara medarbetarnas beteenden. Ledarnas syn på integration är påverkad av diskussion om språkkunskap, men de är medvetna om att vården behöver invandrad arbetskraft och de ser möjligheter för medarbetarnas språkutveckling och bidrag till gruppen. Ledarna har inte medvetna strategier för integration, men några av dem har hittat ett sätt att underlätta genom några aktiviteter när de kommunicerar med gruppen.  Utifrån resultatet av den empiriska studien presenterad i den här rapporten, är en av rekommendationerna en större satsning på att skapa tid och utrymme för social interaktion, där medarbetare har tid, pratar om rutiner och att lära känna varandra.  Att ha tid att träffas i ett utrymme där man kan umgås, underlättar inkludering av medarbetare och bidrar till välmående. Den arbetsplats där utlandsfödda medarbetare verkar må bäst och uttrycker det i deras intervjuer är den plats där de är delaktiga på mötena, och där de indikerar att de har tid och plats för att äta tillsammans och vila. För att leda mångfald med äldreomsorgen som organisationskontext behövs en empatisk och stöttande och brobyggande ledare.

Place, publisher, year, edition, pages
Sundsvall: Mid Sweden University, 2017. p. 38
Series
DEMICOM rapport ; 34
National Category
Media and Communications
Identifiers
urn:nbn:se:miun:diva-32021 (URN)978-91-88025-88-3 (ISBN)
Available from: 2017-11-07 Created: 2017-11-07 Last updated: 2017-11-08Bibliographically approved
Barros de Alcantara Hamrin, S. (2017). Leadership and integration of immigrant workers in elderly in Sweden: Initiating a discussion from a communication perspective. In: : . Paper presented at 24th Nordic Intercultural Communication conference, 23-25 November, 2017, Jyväskylä, Finland.
Open this publication in new window or tab >>Leadership and integration of immigrant workers in elderly in Sweden: Initiating a discussion from a communication perspective
2017 (English)Conference paper, Oral presentation with published abstract (Refereed)
Abstract [en]

This article proposes to study the constructions and perceptions of leader and immigrant employees in three nursing home units in a municipality in Sweden. The results draw from the analyses of 18 interviews designed to understand from a communication perspective what are the factors facilitating or hindering the integration of non-Swedish born workforce in the elderly care. Although leadership is a well-researched subject, studies considering leadership and communication dynamics of immigrants in workplaces are fairly rare in Sweden.

Workplaces, and specially workgroups, are arenas for the negotiation and recreation/reshaping of identities (Schnurr & Zayts, 2012; Valenta, 2009), communication with and from the ’leader’ – the position known today for personifying leadership as whole (Ford, Harding, & Learmonth, 2008) – and its impact on other relationships and on individuals’ integration in the workplace. Leadership affects employees’ satisfaction and willingness to stay in a workplace. This is not different among groups with diversity. The inclusion patterns that leaders create through their relationships can be decisive for a lower staff turnover (Nishii, Mayer, David & Kozlowski, 2009).  In addition, there is  a strong expectation that the leader treats everyone fair in an environment with diversity. Research shows that ”justice” is a central element to fulfilled expectations and personal results in a workplace with cultural diversity for (Cross & Tuner, 2013).

The findings showed good leadership is perceived when leaders work as a bridge to facilitate rela- tionships, are supportive and emphatic them of participating. Employees feel integrated when they assume independent control of the work activities without asking for assistance from Swede employ- ees. There are several factors influencing inclusion and integration in the workplaces. These factors are: relationship with colleagues that are as important as with the leaders, a leader who promotes relationships, organizational conditions that create space and time for learning and socialization, and social conditions, for instance, possibilities of creating social networks outside the work.

Keywords
immigrants in workplaces, leadership, communication, integration, inclusion
National Category
Media and Communications
Identifiers
urn:nbn:se:miun:diva-32399 (URN)
Conference
24th Nordic Intercultural Communication conference, 23-25 November, 2017, Jyväskylä, Finland
Available from: 2017-12-11 Created: 2017-12-11 Last updated: 2017-12-13Bibliographically approved
Barros de Alcantara Hamrin, S. & Lundgren, L. (2017). Strategic Communication: A Concept as an Instrument of Change. In: : . Paper presented at EUPRERA 2017, CONGRESS LONDON, 12-14 October, 2017.
Open this publication in new window or tab >>Strategic Communication: A Concept as an Instrument of Change
2017 (English)Conference paper, Oral presentation with published abstract (Refereed)
Abstract [en]

Purpose: This study explores the understanding of the term ‘strategic communication’ and how it has evolved in the accounts of communications managers, communications executives and organizational executive managers in a local government organization that centralizes the communications department, aiming to work strategically.

Design/methodology/approach: The findings are drawn from seven interviews from 2011 during the centralized period and four interviews in 2016 two years after decentralization.

Findings: Strategic communication mostly had a symbolic positive impact on the legitimacy of communication professionals. However, strategic communication was also understood as an organizational threat, as executive managers were not engaged in what it would imply for their organizations/offices to work strategically with communication.

Research limitation/implication: The study gives insight into why strategic communication is pursued as a work method more than a field of study.

Practical implications: This study provides insights into the strategy chosen to establish strategic communication with implications for communication professionals’ legitimacy within the organization.

Originality/value: This paper presents insights into the implementation of a communications department that was formed with the specific objective of working strategically. Due to that, strategic communication can have a strong symbolic meaning for legitimating communication professionals’ position. 

Keywords
strategic communication, communications department, legitimacy, centralization
National Category
Media and Communications
Identifiers
urn:nbn:se:miun:diva-32396 (URN)
Conference
EUPRERA 2017, CONGRESS LONDON, 12-14 October, 2017
Available from: 2017-12-11 Created: 2017-12-11 Last updated: 2017-12-13Bibliographically approved
Ortiz, J., Hamrin, S., Aggio, C. & Dalmonte, E. (2017). Television experience and political discussion on Twitter: exploring online conversations during the 2014 Brazilian presidential elections. Galáxia, 1(36), 45-58
Open this publication in new window or tab >>Television experience and political discussion on Twitter: exploring online conversations during the 2014 Brazilian presidential elections
2017 (English)In: Galáxia, ISSN 1519-311X, E-ISSN 1982-2553, Vol. 1, no 36, p. 45-58Article in journal (Refereed) Published
Abstract [en]

This empirical study aims to investigate the characteristics of the conversation and political discussion on Twitter during the last televised presidential debate in the first round of the Brazilian elections in 2014. Television experience, political participation, and Twitter dynamics were considered for the examination of different kinds of engagement in 100,000 messages collected during the debate. The aim was to identify peaks of user engagement, linking these specific moments and evaluating how the characteristics of the communicative environment may have affected the discourses built around the debate.

Abstract [pt]

Esta pesquisa empírica pretendeinvestigar as características da conversação e da discussão política no Twitter durante o últimodebate presidencial televisionado no primeiro turno da eleições de 2014. A experiênciatelevisiva, a participação política e a dinâmica do Twitter foram consideradas para o examede diferentes tipos de engajamento em 100 mil mensagens coletadas durante o debate.O objetivo foi identificar picos de engajamento de uso, conectando esses momentosespecíficos e avaliando como as características do ambiente comunicacional podem terafetado os discursos construídos ao redor do debate.

Keywords
Twitter; television experience; Brazilian presidential election; political discussion, Twitter; experiência televisiva; eleição presidencial brasileira; discussão política
National Category
Media Studies
Identifiers
urn:nbn:se:miun:diva-32247 (URN)10.1590/1982-2554230952 (DOI)
Available from: 2017-12-05 Created: 2017-12-05 Last updated: 2017-12-05
Hamrin, S. (2016). Communicative leadership and context: Exploring constructions of the context in discourses of leadership practices. Corporate Communications. An International Journal, 21(3), 371-387
Open this publication in new window or tab >>Communicative leadership and context: Exploring constructions of the context in discourses of leadership practices
2016 (English)In: Corporate Communications. An International Journal, ISSN 1356-3289, E-ISSN 1758-6046, Vol. 21, no 3, p. 371-387Article in journal (Refereed) Published
Abstract [en]

Purpose – This purpose of this paper is to explore the discursive constructions of context and its significance in employees’ accounts of leadership practices, more specifically, discourses of communicative leadership. In doing so, it also seeks to clarify the relationship between perceptions and constructions of contexts and leadership discourses. Design/methodology/approach – This study relies on focus group interviews conducted with nine groups and a total of 31 employees (16 males and 15 females) in a Swedish industrial organization employing 490 employees. Findings – The findings reveal that micro-contexts were more evident influencing leadership discourses in the accounts of employees. However, macro-contexts identified as an authoritative leadership style were triggering constructions of “idealized” communicative leaders in contrast to the leadership experienced in the work environment by employees as “real.” Research limitations/implications – The investigation presents one organizational context, but can be expanded using additional contexts that may show various leadership forms and communication needs. Findings suggest that understanding the context considered to be relevant to perceptions and constructions of leadership can be essential for identifying and confronting challenges, leading to a more communicative organization. Originality/value – The study approaches leadership and context as dynamic and multifaceted constructs shaped locally in interaction with macro-discourses. Further, it also suggests that individuals are agents of change controlling context through being aware of their discourses.

Keywords
Communication, leadership, context, discourse
National Category
Media and Communications
Identifiers
urn:nbn:se:miun:diva-26945 (URN)10.1108/CCIJ-09-2015-0056 (DOI)000381979800007 ()2-s2.0-84979496784 (Scopus ID)DEMICOM (Local ID)DEMICOM (Archive number)DEMICOM (OAI)
Available from: 2016-01-28 Created: 2016-01-28 Last updated: 2017-11-30Bibliographically approved
Hamrin, S. (2016). Communicative leadership: Exploring leaders' discourse on participation and engagement. Comunicação & Sociedade, 38(2), 7-42
Open this publication in new window or tab >>Communicative leadership: Exploring leaders' discourse on participation and engagement
2016 (English)In: Comunicação & Sociedade, ISSN 0101-2657, E-ISSN 2175-7755, Vol. 38, no 2, p. 7-42Article in journal (Refereed) Published
Abstract [en]

This study investigates organizational leaders’ discourses and how they are embedded in organizational and national structures and relate to leadership and communication in two Swedish organizations. This study has social constructionist aspirations and invokes qualitative, discursive, and interpretive perspectives. The findings, based on 27 interviews with leaders at various levels in the two industries, indicate that leaders’ discourses are affected differently by national and organizational cultural structures and are related to the circumstances affecting the construction of communicative leadership in these organizations. In a strongly established organizational culture national, context has less influence because members are loyal to the communication and leadership views of the organization in question. Discourses of commu- nicative leadership and Swedish leadership are relevant to the organization that work to make its leaders more communicative. However, notwithstanding the predominance of national or organisational leadership and communication views, leaders remain viewing themselves as the main leadership actors. The study also seeks to extend the knowledge of the concept of communicative leadership contributing to the understanding of its definition in relation to characteristics of national and organizational cultures. Keywords: communication; leadership; communicative leadership; discourse; national culture; organizational culture.

Abstract [pt]

Este estudo investiga os discursos de líderes em duas organizações suecas e como esses estão envolvidos em estruturas organizacionais e nacionais associadas à liderança e comunicação.O estudo tem um enfoque socialconstrutivista e evoca perspectivas qualitativas, discursivas e interpretativas. As conclusões, baseadas em 27 entrevistas com líderes de diversos níveis hierárquicos, indicam que, nas ditas indústrias, os discursos dos líderes são influenciados de formas distintas por estruturas organizacionais e culturais. Também indicam que esses discursos estão circunstancialmente associados à construção da liderança comunicativa. Em uma cultura organizacional fortemente estabelecida, o fator nacional possui menos relevância, uma vez que os empregados das organizações estudadas aderem mais às visões de comunicação e liderança das próprias empresas. Discursos sobre liderança comunicativa e o estilo próprio de liderança sueca são relevantes para uma organização que objetiva investir no aperfeiçoamento comunicativo de seus líderes. Contudo, a despeito de os padrões de comunicação e liderança serem nacionais ou organizacionais, os líderes ainda se concebem como os principais agentes do processo de liderar. Esse estudo também procura expandir o conhecimento do conceito de liderança comunicativa e contribuir para a compreensão de sua definição em relação às características das culturas nacional e organizacional. Palavras-chave: comunicação; liderança; liderança comunicativa; discurso; cultura nacional; cultura organizacional.

Abstract [es]

Este estudio investiga los discursos de líderes de dos organizaciones suecas, cómo estos se involucran a los sistemas organizacionales y nacionales y cómo describen las nociones de liderazgo y comunicación. El estudio tiene un abordaje socio-constructivista y utiliza perspectivas cualitativas, discursivas e interpretativas. Las conclusiones, basadas en 27 entrevistas con líderes de diversos niveles jerárquicos, indican que en las industrias suecas citadas los discursos de los jefes son afectados diferentemente por la cultura organizacional y nacional. Además, esos discursos circunstancialmente colaboran para la construcción del liderazgo comunicativo en sus respectivas compañías. En una cultura organizacional fuertemente establecida, el con- texto nacional tiene menos influencia, ya que los empleados obedecen más a las visiones de liderazgo y comunicación de las mismas empresas. Los discursos de liderazgo comunicativo y el estilo sueco de liderar son relevantes para las organizaciones que anhelan desarrollar las competencias comunicativas de sus líderes. Sin embargo, independiente de que las visiones de comunicación y liderazgo sean organizacionales o culturales, los líderes aún se consideran como agentes principales del proceso de liderar. Esta investigación también busca ampliar el conocimiento acerca del concepto de liderazgo comunicativo, comprendiéndolo a partir de sus características culturales y organizacionales. Palabras clave: comunicación; liderazgo; liderazgo comunicativo; discurso; cultura nacional; cultura organizacional.

Keywords
communication; leadership; communicative leadership; discourse; national culture; organizational culture, comunicação; liderança; liderança comunicativa; discurso; cultura nacional; cultura organizacional, comunicação; liderança; liderança comunicativa; discurso; cultura nacional; cultura organizacional
National Category
Communication Studies
Identifiers
urn:nbn:se:miun:diva-26946 (URN)10.15603/2175-7755/cs.v38n2p7-42 (DOI)DEMICOM (Local ID)DEMICOM (Archive number)DEMICOM (OAI)
Available from: 2016-01-28 Created: 2016-01-28 Last updated: 2017-11-30Bibliographically approved
Organisations
Identifiers
ORCID iD: ORCID iD iconorcid.org/0000-0003-4271-4231

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