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Publications (10 of 227) Show all publications
Nord, L. & Grusell, M. (2019). 30-second politics, 30 years too late: Political TV advertising in Swedish election campaigns, 2006–2018. Central European Journal of Communication, 12(3), 282-298
Open this publication in new window or tab >>30-second politics, 30 years too late: Political TV advertising in Swedish election campaigns, 2006–2018
2019 (English)In: Central European Journal of Communication, ISSN 1899-5101, Vol. 12, no 3, p. 282-298Article in journal (Refereed) Published
Abstract [en]

Televised political advertising appears in very different national political communication contexts. Sweden is an interesting case study. For many years, political ads on TV were not allowed at all. However, with the transition from analog to digital terrestrial television the public service obligations of the “hybrid” channel TV4 were dismantled. In the 2010 national election campaign, all Swedish parliamentary parties bought advertising time on TV4. This article intends to shed new light on political TV ads as a new campaign feature in a rapidly transforming political communication environment. The study relates to the concept of hybridization of election campaigns and intends to increase knowledge about hybridization processes by focusing on a critical case where one of the most adopted campaign practices worldwide is finally implemented within a specific national context and deviating political culture.

Keywords
political advertising, television, Sweden, election campaigns, hybridization
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-37494 (URN)10.19195/1899-5101.12.3(24).1 (DOI)2-s2.0-85081023047 (Scopus ID)
Available from: 2019-10-08 Created: 2019-10-08 Last updated: 2020-03-17Bibliographically approved
Nord, L. & Jendel, L. (2019). Ett stöd för demokratin: En studie av partiernas informationsinsatser i samband med de allmänna valen 2018. DEMICOM, Mittuniversitetet
Open this publication in new window or tab >>Ett stöd för demokratin: En studie av partiernas informationsinsatser i samband med de allmänna valen 2018
2019 (Swedish)Report (Other academic)
Place, publisher, year, edition, pages
DEMICOM, Mittuniversitetet, 2019
Series
DEMICOM rapport ; 39
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-36211 (URN)978-91-88527-69-1 (ISBN)
Available from: 2019-05-27 Created: 2019-05-27 Last updated: 2019-12-12Bibliographically approved
Bolin, N., Falasca, K., Grusell, M. & Nord, L. (Eds.). (2019). Euroflections: Leading academics on the European Elections 2019. Sundsvall: Mid Sweden University, Demicom
Open this publication in new window or tab >>Euroflections: Leading academics on the European Elections 2019
2019 (English)Collection (editor) (Other academic)
Place, publisher, year, edition, pages
Sundsvall: Mid Sweden University, Demicom, 2019. p. 88
Series
DEMICOM rapport ; 40
National Category
Political Science (excluding Public Administration Studies and Globalisation Studies) Media and Communications
Identifiers
urn:nbn:se:miun:diva-36288 (URN)978-91-88527-70-7 (ISBN)
Projects
Snabbtänkt. Aktuella reflektioner från ledande forskare
Available from: 2019-06-12 Created: 2019-06-12 Last updated: 2019-12-12Bibliographically approved
Bolin, N., Falasca, K., Grusell, M. & Nord, L. (2019). EU-valet var mest av allt 28 nationella val.
Open this publication in new window or tab >>EU-valet var mest av allt 28 nationella val
2019 (Swedish)Other (Other (popular science, discussion, etc.))
Series
Dagens Nyheter, ISSN 1101-2447
National Category
Media and Communications Political Science (excluding Public Administration Studies and Globalisation Studies)
Identifiers
urn:nbn:se:miun:diva-36420 (URN)
Projects
Snabbtänkt. Aktuella reflektioner från ledande forskare
Note

DN Debatt. 13 juni 2019

Available from: 2019-06-18 Created: 2019-06-18 Last updated: 2019-12-12Bibliographically approved
Nord, L. & Nygren, G. (2019). Gamla och nya medier i samspel i de lokala valrörelserna. In: Andersson, U., Rönnerstrand, B., Öhberg, P. & bergström, A. (Ed.), Storm och stiltje: SOM-undersökningen 2018 (pp. 253-268). Göteborg: SOM-institutet, Göteborgs Universitet
Open this publication in new window or tab >>Gamla och nya medier i samspel i de lokala valrörelserna
2019 (Swedish)In: Storm och stiltje: SOM-undersökningen 2018 / [ed] Andersson, U., Rönnerstrand, B., Öhberg, P. & bergström, A., Göteborg: SOM-institutet, Göteborgs Universitet , 2019, p. 253-268Chapter in book (Refereed)
Place, publisher, year, edition, pages
Göteborg: SOM-institutet, Göteborgs Universitet, 2019
Series
SOM-Rapport, ISSN 0284-4788 ; 74
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-36730 (URN)978-91-89673-44-1 (ISBN)
Available from: 2019-07-12 Created: 2019-07-12 Last updated: 2019-12-12Bibliographically approved
Nord, L. & Grusell, M. (2019). Intimate Instagram: Pictures of Swedish Political Party Leaders in the 2018 National Election Campaign. In: : . Paper presented at International Association for Media and Communication Research, Annual Conference, Madrid, 7-11 July, 2019.
Open this publication in new window or tab >>Intimate Instagram: Pictures of Swedish Political Party Leaders in the 2018 National Election Campaign
2019 (English)Conference paper, Published paper (Refereed)
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-36727 (URN)
Conference
International Association for Media and Communication Research, Annual Conference, Madrid, 7-11 July, 2019
Available from: 2019-07-11 Created: 2019-07-11 Last updated: 2019-12-12Bibliographically approved
Nord, L., Falasca, K., Grusell, M. & Bolin, N. (2019). Introduction: More like 28 national elections than one European election. In: Bolin, N., Falasca, K., Grusell, M. & Nord, L. (Ed.), Euroflections: Leading academics on the Europran elections 2019 (pp. 9-11). Mid Sweden University, DEMICOM
Open this publication in new window or tab >>Introduction: More like 28 national elections than one European election
2019 (English)In: Euroflections: Leading academics on the Europran elections 2019 / [ed] Bolin, N., Falasca, K., Grusell, M. & Nord, L., Mid Sweden University, DEMICOM , 2019, p. 9-11Chapter in book (Other academic)
Place, publisher, year, edition, pages
Mid Sweden University, DEMICOM, 2019
Series
DEMICOM rapport ; 40
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-36327 (URN)978-91-88527-70-7 (ISBN)
Available from: 2019-06-17 Created: 2019-06-17 Last updated: 2019-12-12Bibliographically approved
Nord, L. (2019). Journalistiska drev och skandaljournalistik (2ed.). In: Karlsson, Michael & Strömbäck, Jesper (Ed.), Handbok i journalistikforskning: (pp. 299-310). Lund: Studentlitteratur AB
Open this publication in new window or tab >>Journalistiska drev och skandaljournalistik
2019 (Swedish)In: Handbok i journalistikforskning / [ed] Karlsson, Michael & Strömbäck, Jesper, Lund: Studentlitteratur AB, 2019, 2, p. 299-310Chapter in book (Refereed)
Place, publisher, year, edition, pages
Lund: Studentlitteratur AB, 2019 Edition: 2
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-37001 (URN)9789144124636 (ISBN)
Available from: 2019-08-30 Created: 2019-08-30 Last updated: 2019-12-12Bibliographically approved
Nord, L. & Falasca, K. (2019). Just in time: Comparing party professionalization in different EU campaign contexts in Sweden 2009-2019. In: : . Paper presented at 2019 European Elections: Banalization or creativity of political communication?, Nice, France, 1-2 July, 2019.
Open this publication in new window or tab >>Just in time: Comparing party professionalization in different EU campaign contexts in Sweden 2009-2019
2019 (English)Conference paper, Oral presentation with published abstract (Refereed)
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-36644 (URN)
Conference
2019 European Elections: Banalization or creativity of political communication?, Nice, France, 1-2 July, 2019
Available from: 2019-07-06 Created: 2019-07-06 Last updated: 2019-12-12Bibliographically approved
Nord, L. (2019). Jämlikheten i det medialiserade samhället. Stockholm: Jämlikhetskommisionen
Open this publication in new window or tab >>Jämlikheten i det medialiserade samhället
2019 (Swedish)Report (Other academic)
Place, publisher, year, edition, pages
Stockholm: Jämlikhetskommisionen, 2019
National Category
Social Sciences
Identifiers
urn:nbn:se:miun:diva-37934 (URN)
Available from: 2019-12-09 Created: 2019-12-09 Last updated: 2019-12-12Bibliographically approved
Organisations
Identifiers
ORCID iD: ORCID iD iconorcid.org/0000-0002-1363-7778

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